논문상세정보
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- 저자 김상현
- 형태사항 x, 123 p.: 26 cm
- 일반주기 지도교수: 전홍식, 숭실대학교 논문은 저작권에 의해 보호받습니다, 참고문헌: p. 103-113
- 학위논문사항 숭실대학교 대학원, 2016. 2, 경영학과, 학위논문(박사)-
- DDC 23, 658.8342
- 발행지 서울
- 출판년 2016
- 발행사항 숭실대학교 대학원
유사주제 논문( 605)
박사
정보 전달자의 사회적 거리감, 정보원 유형, 메시지 양면성이 정보이용자 설득효과에 미치는 영향 = The Effect of social distance of messenger, source credibility and message sidedness on increase or decrease of persuasion
김상현
2016년
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정보 전달자의 사회적 거리감, 정보원 유형, 메시지 양면성이 정보이용자 설득효과에 미치는 영향 = The Effect of social distance of messenger, source credibility and message sidedness on increase or decrease of persuasion' 의 주제별 논문영향력
| 주제 |
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| 동일주제 총논문수 | 논문피인용 총횟수 | 주제별 논문영향력의 평균 |
| 605 | 0 |
0.0% |
주제별 논문영향력
' 정보 전달자의 사회적 거리감, 정보원 유형, 메시지 양면성이 정보이용자 설득효과에 미치는 영향 = The Effect of social distance of messenger, source credibility and message sidedness on increase or decrease of persuasion' 의 참고문헌
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확산되는 소셜미디어와 기업의 신소통 전략, CEO 인포메이션
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확산되는 소셜미디어와 기업의 신소통 전략, CEO 인포메이션
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한국정보화진흥원, "Big Data 글로벌 10대 선진 사례빅데이터로 세상을 리드하다, pp. 1-44.년 [2013]
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한국정보화진흥원, "Big Data 글로벌 10대 선진 사례빅데이터로 세상을 리드하다, pp. 1-44.년 [2013]
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차세대 킬러앱, SNS. SNS 집중분석 및 기업활용사례
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차세대 킬러앱, SNS. SNS 집중분석 및 기업활용사례
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인터렉티브 마케텅: 블로그. UCC 시대의 마케팀 패러다임"
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인터렉티브 마케텅: 블로그. UCC 시대의 마케팀 패러다임"
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인터넷 뉴스 댓글의 이용과 상호작용성의 만족도에 관한 연구
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온라인상에서의 다차원적인 사용후기의 영향에 관한연구박선경(Sun-Kyung Park) 서문식(Mun-Shik Suh) 안진우(Jin-Woo Ahn) 이지은 ( Ji Eun Lee ) 한국콘텐츠학회논문지, 9(8), 255-271 [2009]
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시민의 뉴스정보 이용이 호혜성 및 사회규범 인식에 미치는 영향: 사회자본이론과 사회규범이론을 중심으로
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소셜미디어 마케팅 성과에 관한 연구 -포탈 광고, 블로그, SNS 채널의 특징과 성과 비교를 중심으로–
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소비자의 구전정보생산과 구전정보 수용도 및 영향요인 분석
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설득 지식 모델의 시각에서 본 공익 캠페인의 효과에 관한 연구
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설득 지식 모델의 소비자 행동 연구에의 적용을 위한 이론적 검토
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블로그 상품추천 게시글의 효과에 영향을 미치는 요인 탐구: 메시지 측면성, 추천 보상, 지각된 설득의도와 제품블로그 신뢰도를 중심으로
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『설득커뮤니케이션』
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