박사
외식 블로그에 대한 신뢰도, 지각위험, 지각혜택 그리고 구매의도와의 관계 = The relationships of blogs trust, perceived risk, benefit and an intentions to purchase in restaurants
활용도 Analysis
논문 Analysis
연구자 Analysis
저자
제민지
형태사항
삽도: vii, 107장: 26cm
일반주기
동국대학교 논문은 저작권에 의해 보호받습니다
학위논문사항
호텔관광경영학과, 학위논문(박사)-, 동국대학교 대학원, 2011. 8
DDC
647.95068, 22
발행지
서울
언어
kor
출판년
2011
발행사항
동국대학교
주제어
구매
블로그
외식
'
외식 블로그에 대한 신뢰도, 지각위험, 지각혜택 그리고 구매의도와의 관계 = The relationships of blogs trust, perceived risk, benefit and an intentions to purchase in restaurants' 의 주제별 논문영향력
논문영향력 요약
주제
동일주제 총논문수
논문피인용 총횟수
주제별 논문영향력의 평균
178
0
자세히
주제별 논문영향력
논문영향력
주제
주제별 논문수
주제별 피인용횟수
주제별 논문영향력
주제분류(KDC/DDC)
공동주거 관리
103
0
주제어
구매
10
0
블로그
58
0
외식
7
0
계
178
0
* 다른 주제어 보유 논문에서 피인용된 횟수
0
닫기
'
외식 블로그에 대한 신뢰도, 지각위험, 지각혜택 그리고 구매의도와의 관계 = The relationships of blogs trust, perceived risk, benefit and an intentions to purchase in restaurants' 의 참고문헌
호텔 브랜드 블로그 특성이 구매의도 및 온라인 구전 커뮤니케이션에 미치는 영향: 블로그 태도를 매개변수로 - 20 대∼ 30 대 블로그이용자 중심으로
김윤식
정규엽
호텔 브랜드 블로그 특성이 구매의도 및 온라인 구전 커뮤니케이션에 미치는 영향: 블로그 태도를 매개변수로-20대-30대 블로그 이용자 중심으로-
[2009]
박사
지각된 위험요인이 온라인 쇼핑몰을 통한 구매 의사 결정에 미치는 영향-물리적 제품군을 중심으로-
제품과 매장의 유?무형성이 구매자의 위험지각에 미치는 영향
인터넷 정보탐색 가치가 인터넷 쇼핑행동에 미치는 영향에관한 연구:쇼핑몰 방문빈도와 구매의도를 중심으로
박철
인터넷 정보탐색 가치가 인터넷 쇼핑행동에 미치는 영향에 관한 연구: 쇼핑몰 방문빈도와 구매의도를 중심으로
[2000]
인터넷 쇼핑몰에서의 의류제품 구매행동에 관한 연구 -위험지각을 중심으로-
이승희
임숙자
조영주
인터넷 쇼핑몰에서의 의류제품 구매행동에 관한 연구-위험지각을 중심으로-
[2001]
인터넷 쇼핑몰 이용에 따른 소비자의 위험지각과 브랜드 가격의 상대적 중요성
인터넷 쇼핑가치가 의류 제품의 인터넷 쇼핑행동에 미치는 영향-쇼핑몰 속성 지각과 위험지각을 중심으로-
박사
박사
외식고객의 블로그 이용 동기와 서비스 품질 속성 분석
외식 고객의 정보 탐색 행동에 관한 연구: 패밀리 레스토랑 이용 고객을 중심으로
와인 소비자 유형에 따른 구매위험지각에 관한 연구
온라인에서의 구전커뮤니케이션이 상표평가에 미치는 영향에 관한 연구
온라인 환경에서 신뢰의 이중차원이 구매의도에 미치는 비대칭적영향에 관한 연구
김동원
온라인 환경에서 신뢰의 이중차원이 구매의도에 미치는 비대칭적 영향에 관한 연구
[2004]
온라인 쇼핑몰에서의 지각된 위험,지각된 쇼핑가치,관계 질,서비스 충성도간의 구조적 관계
이헌종
온라인 쇼핑몰에서의 지각된 위험 지각된 쇼핑가치
[2009]
박사
온라인 구전의 사용에 관한 연구-온라인 쇼핑몰의 사용 후기를 중심으로
소비자 구매의도에 영향을 미치는 기업평판요인에관한 연구-한국과 일본의 유제품 기업을 중심으로
유재하
한은경
소비자 구매의도에 영향을 미치는 기업평판요인에 관한 연구-한국과 일본의 유제품 기업을 중심으로
[2004]
블로그가 20대 젊은 층의 레스토랑선택과정에 미치는 웹구전효과에 관한 실험연구: 네이버의 아웃백 블로그를 중심으로
블로그 광고: 서전(Word-of-Mouse)의 이용
레스토랑 이용에 대한 온라인 구전 커뮤니케이션 평가에 관한 연구-레스토랑 이용 후기와 댓글을 중심으로-
박사
게시판과 블로그의 비교: 인터넷 상의 집단적 소통과 개인적 기록
박사
http://www.marketingcharts.com/direct/consumers-and-merchants-user-reviews-a-must-for-retail-websites-3478/e-tailing-group-user-reviews-shopping-research-online-frequencyjpg/Accessed 2010-12-29
http://ko.wikipedia.org/wiki/%EB%B8%94%EB%A1%9C%EA%B7%B8/Accessed 2010-12-29
http://clubis.tistory.com/122/Asseced 2010-12-29
Word-of-Mouth Communication by The Innovator
Why Perceived Risk Failed to Achieve Middle-Range Theory Status: A Retrospective Research Note
Whatmakes Web sites credible ?
What makes bloggers share knowledge? An investigation on the role of trust
Web site story: An exploratory study of blog use motivations
Wag the Blog: How reliance on traditional media and the Internet influence perceptions of credibility of Weblogs among Blog users
Understanding consumerbehavior
박사
Understanding and predicting E-commerce Adoption; An extension of the theory of planned behavior
Trust Me, Would I Steer You Wroung?
Trust : The Connecting Link Between Organizational Theory And Philosophical Ethics
Larue Tone Hosmer
Trust: The Connecting Link between Organizational Theory and Philosophical Ethics
[1995]
TheantecedentsandconsequencesoftrustinOnline-purchasedecisions
Yoon
The Antecedents and Consequences of Trust in On-line Purchase Decisions
[2002]
TheMajorDimensionsofPerceivedRisk
Cunningham
The Major Dimensions of Perceived Risk
[1967]
The strength of weak ties
The impact of service guarantees on service quality
The components of Perceived Risk
The commitment-trusttheory of relationship marketing
The Virtual Community: Homestanding on the Electronic Frontier
The Role of Trust in Online Customer Support
[2002]
The Role of Risk Consumer Behavior
The Internet as a Marketing Tool
The Influence of Trust and Perceptions of Risks and Benefits on the Acceptance of Gene Technology
The ImpactofInitialConsumerTruston Intentions to Transactwith a Web Site:a TrustBuildingModel
C.Kacmar
Mcknight
V.Choudhury
The Impact of Initial Consumer Trust on Intentions to Transact with a Web Site: A Trust Building Model
[2002]
The Impact of Celebrity Spokesperson 'Perceived image on Consumers' Intention to Purchase
The Effect of Store Name, Brand Name, and Price Discounts on Consumers' Evaluations and Purchase Intentions
The Difference Roles of Satisfaction, Trust and Commitment in Customer Relationships
The Antecedents andconsequences of Customer Satisfaction for Firm
Survey of Internet users' attitudes toward Internet advertising
Strengthening Outcomes of Retailer?Consumer Relationships: The Dual Impact of Relationship Marketing Tactics and Consumer Personality
Source Credibility in Social Judgement:Bias, Expertise, and the Judge`s Point of View
Some Antecedents of Consumer Trust in B2C E-Commerce: Experiments in e-Products and e-Service
Riskhandlinginconsumerbehavior-Anintensiveof study two case
Cox
Risk Handling in Consumer Behavior-An Intensive of Study Two Case
[1967]
Risk reduction: an insight from the UK poultry industry
Risk Perception and E- Shopping: A Cross-Cultural Study
Relationship marketing in consumer markets: Antecedentsand consequences
Relationship Marketing of Services-Growing Interest, Emerging Perspectives
Relationship Marketing and the Customer
Relational Benefits inService Industries: The Customer's Perspective
Price, product information, and purchase intention: An empirical study
Perceived Risk and Its Components: A Model and Empirical Test
Perceived Price Effects on Service Repurchase Intention: Toward aDisconfirmation Model of Price, Quality, Satisfaction, Value, and BrandName
R Morritt
Perceived Price Effects on Service Repurchase Intention: Toward a Disconfirmation Model of Price
[1999]
People are the killer App
On Risk, Convenience and Internet Shopping Behavior
Not so Different after All: A Cross-disciplinary View of Trust
Net Gain : Expanding Markets throughVirtual Communities
MultivariateAnalysisofBrandLoyaltyfor Major Household Appliances
Newman
Werbel
Multi-variate Analysis of Brand Loyalty for Major Household Appliances
[1973]
Methodological Approaches to Assessing Risk Perceptions Associated with Food-Related Hazards
[1998]
Measurement and Evaluation of Satisfaction Processes in Retail Settings
Richard L.Oliver
Measurement and evaluation of satisfaction processes in retail settings
[1981]
Marketing in Hypermedia Compute-Mediated Environments: Conceptual Foundations
Managing brand equity:Capitalizing on the value of a brand name
성태제
Managing Brand Equity: Capitalizing on the Value of a Brand Name
[1991]
It’s a blog blog, blog, blog world: Users and uses of Web logs
Kaye
It’s a blog blog
[2005]
Issues in Consumer Choice with Uncertain Product Outcomes
Internet Forums as Influential Sources of Consumer Information
Interactive Advertising and Presence: A Framework
Intelligence Generation and Superior Customer Value
Integrating Attitudinal Theories to Understand and Predict Use of Technology-Based Self-Service
Information quality factors and cognitive authority of electronicinformation
Olaisen
Information quality factors and cognitive authority of electronic information
[1990]
Influences of Exchange Process: Buyers' Preconceptions of a Sellers' Trustworthiness and Bargaining Toughness
Influence of generalized trust on Canadian consumers’' reactions to the perceived food risk of three recurring BSE cases
How much do they think it affects them and whom do they believe?
How Word of Mouth Advertising Works
Generalizations about Trust in Marketing Channel Relationships Using Meta-Analysis
Gender, identity and language use in teenage blogs
From Marketing Mix to Relationship Marketing in Marketing: Toward a paradigm Shift in Marketing
Formal aspects of a generic model of trust for electronic commerce
Food safety risk: consumer perception and purchase behaviour
Fame and Fortune: How Successful Companies Build Winning Reputations
FactorsAffectingTrustin MarketResearch Relationships
Exploring communication and sharing between extended families
Evaluating Service Encounters: the Effects ofPhysical Surroundings and Employee Responses
Bitner,M.J.
Evaluating Service Encounters: The Effects of Physical Surroundings and Employee Responses
[1990]
Ethical and Legal Foundations of Relational Marketing Exchanges
Gundlach
Patrick
Ethical and Legal Foundations of Relational Marketing Exchanges
[1993]
Electronic Commerce: A Managerial Guide
Effects of trust and governance on relational risk
Dimensions of Opinion Leadership
Developing Buyer-SellerRelationships
Determinants and Consequences of Trust in e-Business
[2002]
Designing Trust Into Online Experiences
Customer-Sales Associates Retail Relationship
[1996]
Consumpt ion Emotion and Perceived Risk: A Macro- AnalyticApproach
Chaudhur i
Consumption Emotion and Perceived Risk: A Macro-Analytic Approach
[1997]
Consumers` Online Information Search for a New Restaurant for Dining-Out: A Comparison of US and Taiwan Consumers
[2003]
Consumer Trust in an Internet Store: ACross-Cultural Validation
Consumer Trust in E-commerce in the United States
Consumer Rankings of Risk Reduction Methods
Roselius
Consumer Rankings of Risk Reduction Methods
[1971]
Consumer Perceptions of Price, Quality, and Value: A Means-end Model and Synthesis do Evidence
Zeithaml
Consumer Perceptions of Price
[1988]
Consumer Complaining and Word-of-Mouth Activities: Field Evidence
Consumer Behavior: Marketing Strategy Perspectives.
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Bauer
Consumer Behavior as Risk Taking in Hancock
[1960]
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Henry Asseal
Consumer Behavior and Marketing Action(6th ed)
[1998]
Conceptualizing, Measuring, andManaging Customer-based Brand Equity
Computer as Audience: mediated Interactive Messages Forrest, Edward & Richard Mizerski(Eds.)
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Computer as Audience: mediated Interactive Messages Forrest
[1996]
Communication Technology: The New Media in Society
Rongers
Communication Technology: The New Media In Society
[1986]
CommitmentandSatisfactioninRomanticAssociations:A testofthe InvestmentModel
Rusbult
Commitment and Satisfaction in Romantic Associations: A Test of the Investment Model
[1980]
Classification Schema for Online Communities
Challenging the New Conventional Wisdom of NetCommerce Strategies
Canonical Analysis of Relations between Socioeconmic Risk and Personal Influence in Purchase Decisions
Building Service Relationship : It's All About Promises
Bridging the gap: A genre analysis of weblogs
[2004]
Belief, attitude, intention andbehavior: An introduction to theory and research reading
Attribution Theory and Advertising Effectiveness
Assessing Communication Effects on Energy Conservation
An investigation of perceived risk at the brandlevel
An empirical examination of the determinants of attitudes and intention toward shopping on the Internet
An Integrative Model of Organizational Trust
An Integrated Model of Buyer-Seller Relationships
Wilson D.T
An Integrated Model of Buyer-Seller Relationships
[1995]
An Examination of The Nature of Trust in Buyer-Seller Relationship
An Assessment of the Personalization in the service Quality and consumer satisfaction in the formation of consumer's Purchase intentions
A multivariate analysis of perceived risk, self confidence,and information sources
Scott J.E
Zikmund W.G
A Multivariate Analysis of Perceived Risk Self Confidence and Information Sources
[1974]
A conceptual model of trust in the online environment
A Trust Model for Consumer Internet Shopping
A Proposed Model of External Consumer Information Search
A New Scale for the measurement ofInterpersonal Trust
A Multivariate Analysis of Web Usage
A Dynamic Process Model of ServiceQuality: From Expectation to Behavioral Intentions
'
외식 블로그에 대한 신뢰도, 지각위험, 지각혜택 그리고 구매의도와의 관계 = The relationships of blogs trust, perceived risk, benefit and an intentions to purchase in restaurants'
의 유사주제(
) 논문