심리적 소유가 선택행동에 미치는 영향 : 소유지각 방식과 소구유형을 중심으로

' 심리적 소유가 선택행동에 미치는 영향 : 소유지각 방식과 소구유형을 중심으로' 의 주제별 논문영향력
논문영향력 선정 방법
논문영향력 요약
주제
  • 경영관리
  • endowmenteffect
  • mentalsimulation
  • product-usagedifficulty
  • productappealstype
  • psychologicalpossession
  • 보유의지
  • 소구 유형
  • 심적 시뮬레이션
  • 심적소유방식
  • 제품사용난이도
동일주제 총논문수 논문피인용 총횟수 주제별 논문영향력의 평균
9,310 0

0.0%

' 심리적 소유가 선택행동에 미치는 영향 : 소유지각 방식과 소구유형을 중심으로' 의 참고문헌

  • 소유상상이 보유효과를 유발시킬수 있는가?
    김재휘 한구소비자학회: 추계학술대회 발표논문집 : 25 ~ 30 [2010]
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    Zhao, M. Jounal of marketing research 48 (10) : 827 ~ 839 [2011]
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    Dahl, D. W. Journal of Product Innovation Management 21 (4) : 259 ~ 267 [2004]
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    Ruiz, S. Journal of business Research 57 (6) : 657 ~ 664 [2004]
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    Kahneman, D. Journal of Economic Perspectives 5 : 193 ~ 206 [1991]
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    Joann, P. Journal of Consumer Research 36 (10) [2009]
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    Peck, J. Jounal of Consumer Research 36 (12) [2009]
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  • Choice, value, and frames : 543 ~ 565
    Hsee, C. K. [2000]
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  • A model of referencedependent preferences
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