연구동향 분석

위기책임성, 명성위기유형, 위기대응 전략이 메시지효과와 기업명성에 미치는 영향: 정서의 매개효과

유승희 차희원 2015년

논문상세정보
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' 위기책임성, 명성위기유형, 위기대응 전략이 메시지효과와 기업명성에 미치는 영향: 정서의 매개효과' 의 주제별 논문영향력
논문영향력 선정 방법
논문영향력 요약
주제
  • 경영관리
  • careputation
  • ca명성
  • corporate reputation
  • crisis management
  • csrreputation
  • csr명성
  • emotion
  • reputational crisis
  • the types of crisis
  • 기업 명성
  • 명성위기 유형
  • 위기 유형
  • 위기관리
  • 정서
동일주제 총논문수 논문피인용 총횟수 주제별 논문영향력의 평균
11,230 2

0.0%

' 위기책임성, 명성위기유형, 위기대응 전략이 메시지효과와 기업명성에 미치는 영향: 정서의 매개효과' 의 참고문헌

  • 한국인의 집단주의 성향과 귀인 성향, 그리고 위기 커뮤니케이션 수용 간의 관련성: 국가위기로서의 IMF 상황을 중심으로
    김영욱 한국언론학보 48 (4) : 271 ~ 298 [2004]
  • 이슈소유권, 위기책임성인식, 그리고 대응전략 제시순서에 따른 정서와 위기커뮤니케이션 효과
    이준희 한국언론학보 58 (4) : 5 ~ 41 [2014]
  • 위기시 기업 커뮤니케이션 메시지 형태 비교 연구
    유종숙 한국광고홍보학보 9 (3) : 104 ~ 128 [2007]
  • 위기관리에서 상황적 위기 커뮤니케이션 이론의 전개과정과 향후연구를 위한 제언
    이현우 홍보학연구 18 (1) : 444 ~ 475 [2014]
  • 위기 유형에 따른 사과문 선호도 연구
    조수영 홍보학연구 13 (2) : 99 ~ 132 [2009]
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    김영욱 책과 길 [2002]
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    차희원 한국언론학보 50 (5) : 297 ~ 327 [2006]
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    이현우 홍보학연구 14 (1) : 5 ~ 32 [2010]
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    정현 광고연구 95 (95) : 349 ~ 371 [2012]
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