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The influence of characteristics of SMS sender of catering products and oral information on attitudes of consumers and intension of purchase and oral transmission: focusing on the moderation effect of characteristics of SNS receivers
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삽도: x, 133 p.: 26 cm
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지도교수: 진양호, 경기대학교 논문은 저작권에 의해 보호받습니다, 참고문헌 : p. 106-125
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