박사

호텔 연회·컨벤션행사 장소선정에서 전환장벽이 전환의도에 미치는 영향 : 관계결속의 조절효과를 중심으로

소성배 2013년
논문상세정보
' 호텔 연회·컨벤션행사 장소선정에서 전환장벽이 전환의도에 미치는 영향 : 관계결속의 조절효과를 중심으로' 의 주제별 논문영향력
논문영향력 선정 방법
논문영향력 요약
주제
  • 관계결속
  • 전환의도
  • 전환장벽
동일주제 총논문수 논문피인용 총횟수 주제별 논문영향력의 평균
261 1

0.0%

' 호텔 연회·컨벤션행사 장소선정에서 전환장벽이 전환의도에 미치는 영향 : 관계결속의 조절효과를 중심으로' 의 참고문헌

  • 박사
  • 박사
  • 박사
    항공사 유통촉진활동이 여행사의 관계결속과 관계성과에 미치는 영향 연구
    권현경 항공사 유통촉진활동이 여행사의 관계결속과 관계성과에 미치는 영향 연구 [2008]
  • 팔로어십 유형과 조직몰입간의 상관성 연구
    장원섭 최미정 연세대학교 교육대학원 석사학위논문 [2005]
  • 택배서비스 품질이 기업고객만족과 충성도에 미치는 영향
    최용훼 [2007]
  • 조직특성과 관계특성이 관계성과에 미치는 영향: 신뢰 차원과 결속 차원의 매개효과를 중심으로
    성민ㆍ오세조 오세조 조직특성과 관계특성이 관계성과에 미치는 영향: 신뢰차원과 결속 차원의 매개효과를 중심으로 [2007]
  • 전환장벽, 모방장벽 및 지속적 경쟁우위
    전인수 전환장벽 [1992]
  • 전환비용의 선핸요인 및 결과변수에 대한 연구: 서비스 가입형태의 조절효과를 중심으로
  • 저결속 구매자-판매자 관계에서 관계해지의 완화요인과 촉진요인
  • 인터넷 쇼핑몰에서 재구매 의도에 영향을 미치는 요인
    정인근 인터넷쇼핑몰에서 재구매 의도에 영향을 미치는 요인 [2002]
  • 인터넷 쇼핑몰에서 고객가치와 전환장벽이 재구매에 미치는 영향에 관한연구
  • 인스턴트 메신저 서비스의 서비스품질, 전환장벽, 고객만족도가 고객충성도에 미치는 영향에 관한 연구
    김성호 방호열 인스턴트 메신저 서비스의 서비스 품질 [2005]
  • 이동통신서비스품질, 고객만족과 전환장벽이 고객충성도에 미치는 영향에 관한 연구
    박노천 이동통신서비스품질 [2004]
  • 이동통신 서비스의 고객 충성도에 미치는 요인에 관한 연구
    김문구 박종현 정동헌 이동통신서비스의 고객충성도에 미치는 요인에 관한 연구 [2002]
  • 웹사이트 탐색패턴으로서 탐색다양성과 전환행동과의 관계에 대한 연구: 전환여부 및 전환행동에 대한 차별적 영향
  • 온라인 오프라인 채널에 대한 신뢰가 관계결속 및 고객충성도에 미치는 영향에 대한 연구
    여일구 [2004]
  • 온라인 게임 서비스 이용 고객의 관계 지속기간에 영향을 미치는 요인에 관한 연구
    김상훈 김지경 온라인 게임서비스 이용고객의 관계지속기간에 영향을 미치는 요인에 관한 연구 [2004]
  • 실패된 서비스와 회복 만족간의 관계연구: 지각된 공정성을 중 심으로
    이수원 이용기 실패된 서비스와 회복 만족간의 관계 연구-지각된 공정성을 중심으로 [1999]
  • 스포츠관광의 참여동기, 관광지 속성평가가 재참가 및 전환의도에미치는 영향
    김철우 스포츠관광의 참여 동기 [2004]
  • 소비자 행동의 이해
    홍성태 소비자행동의 이해 [1992]
  • 박사
  • 서비스 품질의 각 차원이 CS에 미치는 상대적 영향에 대한 연구 기존고객과 잠재고객의 비교를 중심으로
    라선아 이유재 서비스 품질의 각 차원이 CS에 미치는 상대적 영향에 대한 연구 - 기존고객과 잠재고객의 비교를 중심으로 [2003]
  • 서비스 복구접점에서의 고객만족과정에 관한 연구
    이호정(Ho Jung Lee) 서비스 복구접점에서의 고객만족 과정에 관한 연구 [2001]
  • 사업형 프랜차이즈 시스템에서의 프랜차이저와 프랜차이즈간 효율적인 관계정립에 관한 연구
    김상현 [1997]
  • 무료 이메일 서비스 전환 의도 영향요인에 관한 연구 : 포털사이트를 중심으로
    이정우 [2004]
  • 박사
  • 고객만족과 전환비용이 고객충성도에 미치는 영향에 관한 연구-소비자 특성의 조절역할을 중심으로-
    이성희 [2005]
  • 고객만족과 재구매의도간 관계에서 전환장벽의 조절효과
  • 고객 재구매의도 결정요인에 관한 연구: 고객가치, 고객만족, 전환비용, 대안의 매력도
    김상현 오상현 고객 재구매의도 결정요인에 관한 연구: 고객가치 [2000]
  • 가상환경에서 대 고객 및 고객 간 관계결속이 선행변수와 결과변수에 관한 연구
  • Zero defections Quality comes to services
    Sasser Teichheld Zero Defections: Quality Comes to Services [1990]
  • Why Satisfied Customers Defect
    Jones,T.O. Why Satisfied Customers Defect [1995]
  • Why Customers Stay: Measuring the Underlying Dimensions ofServices Switching Costs and Managing their DifferentialStrategic Outcomes
  • Whence Consumer Loyalty?
    Richard L.Oliver Whence Consumer Loyalty [1999]
  • Virtual Factory and RelationshipMarketing - A Case Study of Taiwan Semiconductor Manufacturing Company
    H.C.Chiu Hsieh N.P.Lin Virtual Factory and Relationship Marketing-A Case Study of Taiwan Semiconductor Manufacturing Company [2002]
  • Value Strategy Rather than Quality Strategy: A Case of Business to Business Professional Service
  • Using a variety-seeking model to identify substitute of complementary relationships among competing products
    Lattin McAlister Using a Variety-seeking Model to Identify Substitute of Complementary Relationships Among Competing Products [1985]
  • Understanding the Bond of Identification: An Investigation of ItsCorrelates Among Art Museum Members
    Bhattachaya Mary Ann Glynn Understanding the Bond of Identification: An Investigation of Its Correlates Among Art Museum Members [1995]
  • Two sides to attitudinal commitment : The effect of calculative and loyalty commitment on enforcement mechanism in distribution channel
  • Two (or more) dimensions of organizational commitment:reexamination of the affective and continuance commitment scales
    Ford MeGee [1987]
  • Three-Component Conceptualization of Organizational Commitment
    Allen Meyer [1991]
  • TheUseofPledgestoBuild andSustain Commitment in Distribution Channels
    B.A.Weitz erson The use of pledges to build and sustain commitment in distribution channels [1992]
  • TheInfluence of Salesperson Selling Behaviors on CustomerSatisfaction with Products
  • The structure of commitment in exchange
    Achrol,R.S. Gundlach, G. T. Mentzer, J. T The structure of commitment in exchange [1995]
  • The measurement and antecedents of affective,continuance and normative commitment to the organization
    Allen, N. J. The Measurement and Antecedents of Affective [1990]
  • The effects oftrust and interdependence on relationship commitment: Atrans-Atlantic study
  • The direction of marketing relationships
    Michael.K.R [2000]
  • The commitment-trusttheory of relationship marketing
    Hunt,S.D Morgan,R.M The commitment-trust theory of relationship marketing [1994]
  • The Theory of Planned Behavior
    The Theory of Planned behavior [1985]
  • The Nature and Consequences of MarketingChannel Intermediary Commitment
    Kumar L.W.Stern The nature and consequences of marketing channel intermediary commitment [1994]
  • The Multidimensional Nature of Services Switching Costs: Measurement Scale and Strategic Implications
  • The Impact ofSwitching Costs on the Customer Satisfaction-Loyalty Link:Mobile Phone Service in France
    Feick Lee The Impact of Switching Costs on The Customer Satisfaction-Loyalty Link: Mobile Phone Service in France [2001]
  • The Impact of Membership Fees on Consumer Attitude and Choice
    Dick Lord [1998]
  • The Effects of Perceived Interdependence on DealerAttitudes
    Steenkamp [1995]
  • The Effect of Satisfaction and Structural Constraints on Retailer Exiting, Loyalty, opportunism, and Neglect
    Ping The Effect of Satisfaction and Structural Constraints on Retailer Exiting [1993]
  • The Effect of Satisfaction
    Gremler The Effect of Satisfaction [1995]
  • The Differential Roles of Satisfaction, Trust, and Commitment in Customer Relationships
    Garbarino Mark S.Johnson The Differential Roles of Satisfaction [1999]
  • The Art of Service Recovery: Fixing Brokesn Customers and Keeping Them on Your Side
    Zemke [1993]
  • T he Effect s of Supplier Fairness on VulnerableReseller s
    Steenkamp [1995]
  • Switching barriers and repurchase intentions in Service
    Beatty Jones Mothersbaugh Switching Barriers and Repurchase Intentions in Service [2000]
  • Switching Costs
  • Switching Barriers in ConsumerMarkets: and Investigation of the Financial ServicesIndustry
    Colgate Lang Switching Barriers in Consumer Markets: and Investigation of the Financial Services Industry [2001]
  • Switching Barriers and Repurchase Intentions inServices
    Michael [2000]
  • Switching Barriers and Repurchase Intention in Service
  • Service marketing
  • Service Quality: The Six Criteria of Good Perceived Service Quality
    Gr?nroos [1988]
  • Service Marketing is DifferentBusiness
    Berry Service Marketing is Different Business [1980]
  • Searching for a Consensus onAntecedent Role of Service Quality and Satisfaction: An ExploratoryCross-nationalStudy
    Brady Robertson Searching for a Consensus on Antecedent Role of Service Quality and Satisfaction : An Exploratory Cross-National Study [2001]
  • Satisfactionand RepurchaseIntentionsintheServiceIndustry: The Moderating Influence of Switching Barriers
    Michael Satisfaction and Repurchase Intentions in the Service Industry: The Moderating Influence of Switching Barriers [1998]
  • RelationshipMarketing ofService:Growing Interest,Emerging Perspective
    Berry Relationship Marketing of Service: Growing Interest Emerging Perspective [1995]
  • Relationship marketing activities, commitment, and membership behaviors in professional associations.
    Acito,F Gruen,T.W Summers,J.O. Relationship marketing activities [2000]
  • Relationship Marketing and the Consumer
  • Relationship Benefits in Service Industries; A Replication in a Southeast Asian Context
    Peterson Smith Relationship Benefits in Service Industries : A Replication in A Southeast Asian Context [2001]
  • Relational Bonds and Customer's Trust and Commitment -A Study on the Moderating Effects of Web Site Usage
    Hsieh Lin Weng Relational Bonds and Customer's Trust and Commitment - A Study on the Moderating Effects of Web Site Usage [2003]
  • Relational Benefits in Services Industries: The Customer's Perspective
    Bitner,M.J. Gremler,D.D. Gwinner Kevin P. Relational Benefits in Services Industries; The Customer's Perspective [1998]
  • Problems and strategies in services marketing
  • Power and RelationshipCommitment Their Impact on Marketing Channel Member Performance
  • Organizational Commitment, Turnover and Absenteeism: AnExamination of Direct and Interaction Effects
    Somers Organizational commitment [1995]
  • National Customer Satisfaction Barometer: TheSwedish Experience
    Fornell [1992]
  • Measuring service quality: A reexamination and extension
    Cronin Jr. J. J. Cronin, J. J. Cronin, J. J. Jr. Cronin,J. Joseph Measuring Service Quality: A Reexamination and Extension [1992]
  • Measuring and assessing organizations
    Van de Ven, Andrew H Measuring and Assessing Organizations [1980]
  • Measuring Switching Costs andthe Determinants of Customer Retention in Internet EnabledBusinesses: A Study of the Online Brokerage Industry
    Chen Hitt Measuring Switching Costs and the Determinants of Customer Retention in Internet Enabled Businesses: A Study of the Online Brokerage Industry [2002]
  • Measuring Switching Costs and Their Determinants in Internet-Enabled Business: A Study of the Online Brokerage Industry. "Interpersonal Attraction in Exchange and Communal Relationships
    Chen Measuring Switching Costs and Their Determinants in Internet-Enabled Business: A Study of the Online Brokerage Industry. Interpersonal Attraction in Exchange and Communal Relationships [2001]
  • Measurement of DistributorCommitment in Industrial Channels of Distribution
  • Marketing is Everything Testing the ‘side Bet Theory’ of Organizational Commitment: Some Methodological Consideration
    Mckenna [1991]
  • Marketing Service; Competing Through Quality
  • Marketing Management, 12th ed
    K.L.Keller Kotler Marketing Management 12th ed [2006]
  • Marketing Channels, 5th ed
    A.I.El-Ansary A.T.Coughlan Stern Marketing Channels 5th ed [1996]
  • Maintaining Relationships: A Study of the LegalIndustry
    Harris L.O'Malley Maintaining Relationships: A Study of the Legal Industry [2000]
  • Loyalty-Based Management
    Reichheld [1993]
  • Investigating the Relationship Between Service Quality
  • Interpersonal Atraction in Exchange and Communal Relationships
    Clark Mills [1979]
  • Interorganizational Ex-change Behavior in Marketing Channels: A Brodened Perspective
    Frazier [1983]
  • Importers' benevolence toward their foreign export suppliers
    [2004]
  • How Consumer Evaluation ProcessesDiffer Between Goods and Services
    Zeithmal How Consumer Evaluation Processes Differ Between Goods and Services [1981]
  • Further assessments of Meyer and Allen's three-component model of organizational commitment
  • FactorsAffectingTrustin MarketResearch Relationships
    Moorman [1993]
  • Factors Influencing the Likelihood ofCustomer Defection: The Role of Consumer Knowledge
    Caparo Factors Influencing the Likelihood of Customer Defection: The Role of Consumer Knowledge [2003]
  • Evaluating Service Encounters: the Effects ofPhysical Surroundings and Employee Responses
    Bitner,M.J. Evaluating Service Encounters: The Effects of Physical Surroundings and Employee responses [1990]
  • EffectsofRelationshipMarketingonSatisfaction,Retention,andPricesintheLifeInsuranceIndustry
    McGee Effects of Relationship Marketing on Satisfaction [1987]
  • Effects of continuances
    [1993]
  • Do Norms Matter in Marketing Relationships
    Heide John [1992]
  • Distributive and procedural justice aspredictors of satisfaction with personal and organizational outcomes
    McFarlin Sweeney Distributive and Procedural Justice as Predictors of Satisfaction with Personal and Organizational Outcomes [1992]
  • Dissecting the HMO-Benefits ManagersRelationship: What to Measure and Why
    J.E.Westfall Peltier Dissecting the HMO-Benefits Managers Relationship: What to Measure and Why [2000]
  • Developing Buyer-Seller Relationship
    Dywer Schurr Developing Buyer-Seller Relationship [1987]
  • Determinants of continuity in conventional industrial channel dyads
    Anerson Determinants of continuity in conventional industrial channel dyads [1989]
  • Determinants of Long-Term Orientation in Buyer-Seller Relationship
    Ganesan Determinants of long-term orientation in buyer-seller relationship [1994]
  • CustomerSwitching Cost: A Typology, Antecedents and Consequences
    Thomas Vijay Customer Switching Cost: A Typology [2003]
  • Customer's Motivations MaintainingRelationships with Service Providers
    Bendapudi [1997]
  • Customer switching behavior in service industries:Anexploratory study
    Keaveney, S.M. Customer Switching Behavior in Service Industries: An Exploratory Study [1995]
  • Customer benefits and company consequences of customer-salesperson relationships in retailing
    Beatty Reynolds Customer Benefits and Company Consequences of Customer-Salesperson Relationships in Retailing [1999]
  • Customer Satisfaction, Market Share, and Profitability: Findings From Sweden
    Eugene W.Anderson Customer satisfaction [1994]
  • Customer Loyalty: Toward an Integrated Conceptual Framework
    Dick,A.S. Customer Loyalty: Toward an Integrated Conceptual Framework [1994]
  • Customer - Sales As sociate RetailRelationships
  • Coping with moral commitment to long-distance dating relationship
  • Consumerswitching costs:A typology,antecedentsandconsequences
    Thomas Vijay Consumer Switching Costs: A Typology Antecedents [2003]
  • Competitive Strategy:Techniques forAnalyzingIndustriesandCompetitors
    Poter Competitive Strategy; Techniques for Analyzing Industries and Competitors [1980]
  • Commitment to Organizations and Occupations: Extension and Test of a Three-Component Conceptualization that Counts
  • Buyer-seller relationships: Bonds
    Smith B Buyer-Seller Relationships: Bonds [1998]
  • Build Customer -Relationships That Last
    Jackson Build Customer-Relationships That Last [1985]
  • Asymmetrical Commitment in Business Relationships
    Sollner [1999]
  • An Integrated Model of Buyer-Seller Relationships
    Wilson D.T An integrated model of buyer-seller relationships [1995]
  • An Experimental Investigation of Customer Reactions to Service Failure and Recovery Encounters: Pardox or Peril
  • Affective and normative commitment to organization supervisor and coworkers. Do collectivist values matter
    Can Wasti [2008]
  • Affective and continuancecommitment to the organization: Evaluation of measures andanalysis of concurrent and time-lagged relations
  • AMOS 7에 의한 구조방정식모델링
    배병렬 [2007]
  • A review and meta-analysis of the antecedents,correlates,and consequences of organizational commitment
    A review and meta-analysis of the antecedents correlates [1990]
  • A model of distributor firmand manufacturer firm working partnerships
    James A.Narus James C.Anderson A Model of Distributor Firm and Manufacturer Firm Working Partnerships [1990]
  • A cost/benefit approach to understanding Service
  • A Quick-and-easy Method for Estimating SwitchingCost
    Shy A Quick-and-easy Method for Estimating Switching Cost [2002]
  • A Comprehensive Framework for Service Quality : AnInvestigation of Critical Conceptual and Measurement IssuesThrough a Longitudinal Study
  • A Classification of Switching Costs with Implications for Relationship Marketing
    Gultinan A Classification of Switching Costs with Implications for Relationship Marketing [1989]
  • (전략적)관계마케팅
    이동진 전략적 관계 마케팅 [2005]