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모바일 마켓플랫폼 매력도 영향요인 연구 : 뉴미디어 환경의 구매과정에서 interactive accessibility와 perceived integratedness를 중심으로

이정훈 2012년

논문상세정보
인용/피인용
' 모바일 마켓플랫폼 매력도 영향요인 연구 : 뉴미디어 환경의 구매과정에서 interactive accessibility와 perceived integratedness를 중심으로' 의 주제별 논문영향력
논문영향력 선정 방법
논문영향력 요약
주제
  • 의사결정
  • 일반 경영
  • Decision
  • access
  • benefit
  • buying process factor
  • co-creation experience
  • dialogue
  • digital flexibility
  • interactive accessibility
  • market platform attractiveness
  • mobile market platform
  • network centrality
  • perceived convenience
  • perceived integratedness
  • pro-active intractivity
  • real-time responsiveness
  • risk-assessment
  • ubiquitous multiplexity
  • visible openness
  • 가시적 개방성
  • 공동창출 체험
  • 네트워크 중심성
  • 대화
  • 디지털 유연성
  • 마켓플랫폼 매력도
  • 모바일 마켓플랫폼 구매과정요소
  • 상호작용적 접근성
  • 선행주도적 상호작용성
  • 실시간 반응성
  • 위험평가
  • 유비쿼터스 다중성
  • 인지된 통합성
  • 인지된 편의성
  • 접근
  • 접속
  • 투명성
  • 효익
동일주제 총논문수 논문피인용 총횟수 주제별 논문영향력의 평균
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' 모바일 마켓플랫폼 매력도 영향요인 연구 : 뉴미디어 환경의 구매과정에서 interactive accessibility와 perceived integratedness를 중심으로' 의 참고문헌

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    장형유 전자뱅킹의 사용의도 및 재사용의도 증진방안에 관한 연구:인터넷뱅킹과 모바일뱅킹을 중심으로 [2009]
  • 인터넷상의 상호작용성 제고방안에 관한 연구
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  • 박사
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