논문상세정보
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- 저자 정성민 김경은
- 제어번호 106012422
- 학술지명 소비문화연구
- 권호사항 Vol. 21 No. 4 [ 2018 ]
- 발행처 한국소비문화학회
- 발행처 URL http://www.kcca1997.org
- 자료유형 학술저널
- 수록면 25-45
- 언어 Korean
- 출판년도 2018
- 등재정보 KCI등재
- 판매처
유사주제 논문( 0)
' 모바일 쿠폰의 사용상황과 할인수준이 소비자의 사회심리적 인식에 미치는 영향' 의 참고문헌
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체면의 심리적 구조최상진 [2000]
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양자체면이론: 한국적 커뮤니케이션 이론화의 한 시도강길호 [2009]
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When are social judgments made? Evidence for the spontaneousness of trait inferencesWinter, Laraine [1984]
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Understanding Consumer Decision-Making Processes : The Role of Form and Function In Product EvaluationDeBono, Kenneth G. [1989]
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The malleable self : The role of self expression in persuasionAaker, Jennifer L. [1999]
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The Theory of Reasoned Action Applied to Coupon UsageShimp, Terence A. [1984]
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The Presentation of Self in Everyday LifeGoffman, Erving [1959]
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The Need to Belong : Desire for Interpersonal Attachments as a Fundamental Human MotivationBaumeister, Roy F. [1995]
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The Discourse of Requests : Assessment of a Compliance-gaining ApproachTracy, Karen [1984]
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Stigma by Association in Coupon Redemption-Looking Cheap Because of OthersArgo, Jennifer J. [2008]
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State versus Action Orientation and the Theory of Reasoned Action : An Application to Coupon UsageBagozzi, Richard P. [1992]
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Special Session Summary Customer Value A Framework For Analysis And ResearchHolbrook, Morris B. [1996]
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Self-monitoring of Expressive BehaviorSnyder, Mark [1974]
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Politeness: Some Universals in Language UsageBrown, Penelope [1987]
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On the Nature of Self-Monitoring : Matters of Assessment, Matters of ValiditySnyder, Mark [1986]
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On the Nature of Self-Monitoring : Construct Explication With QSort RatingsJohn, 0liver P. [1996]
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No One Wants to Look Cheap : Trade-Offs Between Social Disincentives and the Economic and Psychological Incentives to Redeem CouponsAshworth, Laurence [2005]
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Investigating the socialadjustive and value-expressive functions of attitudes : Implications for persuasion processesDeBono, Kenneth G. [1987]
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Getting at the Truth or Getting Along : Accuracy-Versus Impression-Motivated Heuristic and Systematic Information ProcessingChen, Serena [1996]
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Facework Solidarity, Approbation, and TactLim, Tae-Seop [1991]
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Embarrassment in Consumer Purchase : The Roles of Social Presence and Purchase FamiliarityDahl, Darren W. [2001]
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Couponing Behaviors of the Market Maven : Profile of a Super-CouponerPrice, Linda L. [1988]
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Coupon Value : A Signal for Price?Raghubir, Priya [1998]
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Consumer Evaluations of Sale Prices : Role of the Subtraction PrincipleBiswas, Abhijit [2013]
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Consequences of Perceiving Oneself as Responsible for Obtaining a Discount : Evidence for Smart-Shopper FeelingsSchindler, Rober M. [1998]
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Conceptualizing Self-monitoring : Links to Materialism and Product InvolvementBrowne, Beverly A. [1997]
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Attitude functions in advertising : The interactive role of products and selfmonitoringShavitt, Sharon [1992]
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Appeals to Image and Claims About Quality. Understanding the Psychology of AdvertisingSnyder, Mark [1985]
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An Integrated Framework for Relating Diverse Consumer Characteristics to Supermarket Coupon RedemptionMittal, Banwari [1994]
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A paradigm for developing better measures of marketing constructsChurchill, Gilbert A. Jr [1979]