IPA를 이;용한 외식 기업의 사회적 책임 활동에 대한 탐색적 연구: 서울지역 대학생을 중심으로

논문상세정보
    • 저자 정효선 윤혜연
    • 제어번호 104914495
    • 학술지명 외식경영연구
    • 권호사항 Vol. 11 No. 3 [ 2008 ]
    • 발행처 한국외식경영학회
    • 발행처 URL http://www.fmsok.or.kr
    • 자료유형 학술저널
    • 수록면 171-191
    • 언어 Korean
    • 출판년도 2008
    • 등재정보 KCI등재
    • 판매처
    유사주제 논문( 0)

' IPA를 이;용한 외식 기업의 사회적 책임 활동에 대한 탐색적 연구: 서울지역 대학생을 중심으로' 의 참고문헌

  • 패션 기업의 사회적 책임이 브랜드 애착 및 브랜드 자산에 미치는 영향
    이 승 희 복식문화연구 14 4 684-697 [2006]
  • 백제문화권 관광발전을 위한 가치평가와 대응전략:IPA 적용
    변우희 관광레져연구 14 2 25-46 [2002]
  • 기업의 사회책임활동이 구매 의도에미치는영향에 관한 연구
    한은경 광고연구 60 2003 155-177 [2003]
  • 기업의 사회적 책임활동의 효과에관한 연구: 멀티 스테이크홀더 관점을 중심으로
    윤각 광고학 18 5 241-255 [2007]
  • 기업의 사회적 책임에 대한 척도 개발
    김해룡 마케팅연구 20 2 67-87 [2005]
  • 기업의 사회적 책임 인식에 대한 기업과 소비자의 상호지향성에 관한 연구- 20~30대 직장인과 소비자를 중심으로 -
    남기화 소비자학연구 18 3 43-61 [2007]
  • 기업의 사회공헌활동과 기업광고가 기업이미지와브랜드태도형성에 미치는영향력에관한연구
    윤각 광고연구 61 1 47-72 [2003]
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    류재숙 관광연구저널 20 2 157-171 [2005]
  • IPA를 이용한 문화관광축제의 매력 비교 연구: 춘천국제마임축제와 보령머드축제를 중심으로
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