공격과 방어의 수사학: 황우석 사건 위기 커뮤니케이션 분석

김영욱 2006년
논문상세정보

' 공격과 방어의 수사학: 황우석 사건 위기 커뮤니케이션 분석' 의 참고문헌

  • 행정기관 이미지 회복 전략의 수사학적 분석 : 경기도 교육청 입시 재배정 파문을 중심으로
    김영욱 6 2 5-42 [2003]
  • 정치인의 이미지 회복 커뮤니케이션 분석: 김영삼 대통령의 IMF 사태 관련 언변 중심
    김영욱 15 5 397-421 [2004]
  • 사과광고의 메시지 유형에 따른 공중의 반응 연구
    백진숙 8 2 184-229 [2006]
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