연구동향 분석

온라인 쇼핑 상황에서 고객충성도의 결정요인

고준(Joon Koh) 최수정(Su-Jeong Choi) 안백성(Baicheng An) 2015년

논문상세정보
인용/피인용
' 온라인 쇼핑 상황에서 고객충성도의 결정요인' 의 주제별 논문영향력
논문영향력 선정 방법
논문영향력 요약
주제
  • customer loyalty
  • enjoyment
  • internet shopping
  • mobile shopping
  • service quality
  • usefulness
  • 고객 충성도
  • 모바일 쇼핑
  • 서비스 품질
  • 유용성
  • 인터넷 쇼핑
  • 즐거움
동일주제 총논문수 논문피인용 총횟수 주제별 논문영향력의 평균
3,986 0

0.0%

' 온라인 쇼핑 상황에서 고객충성도의 결정요인' 의 참고문헌

  • 측정방법에 따른 고객만족도와 재구매의도간의 상관관계의 차이에 관한 연구
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