무엇이 설득 지식인가?

' 무엇이 설득 지식인가?' 의 주제별 논문영향력
논문영향력 선정 방법
논문영향력 요약
주제
  • agentknowledge
  • consumer knowledge
  • model
  • persuasion knowledge
  • persuasion knowledge model
  • targetknowledge
  • theoreticalstudy
  • topic knowledge
  • 모델
  • 설득 지식
  • 설득 지식 모델
  • 소비자 지식
  • 에이전트지식
  • 이론연구
  • 주제지식
  • 타깃지식
동일주제 총논문수 논문피인용 총횟수 주제별 논문영향력의 평균
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0.0%

' 무엇이 설득 지식인가?' 의 참고문헌

  • 박사
  • 페이스북 광고 유형에 따른 효과 연구 - 설득 지식 모델과 기술 수용 모델을 중심으로
    김정현 한국광고홍보학보 14 (2) : 300 ~ 330 [2012]
  • 박사
  • 박사
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    두진희 중앙대학교 [2012]
  • 식품영양정보 제공을 위한 PR전략의 소비자 설득 효과 : 설득지식모델의 적용
    박현순 한국언론학보 53 (3) : 242 ~ 267 [2009]
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    김정현 홍보학연구 10 (2) : 61 ~ 88 [2006]
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    서상희 광고학연구 21 (1) : 163 ~ 177 [2010]
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    안순태 광고학연구 22 (3) : 29 ~ 50 [2011]
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