박사

베이커리 구매채널에 대한 소비자의 자아일치성과 기능적 일치성이 점포태도와 점포충성도에 미치는 영향 = Impacts of self-congruity and functional congruity with bakery purchasing channel on store attitude and store loyalty of bakery consumers

임성연 2015년
논문상세정보
' 베이커리 구매채널에 대한 소비자의 자아일치성과 기능적 일치성이 점포태도와 점포충성도에 미치는 영향 = Impacts of self-congruity and functional congruity with bakery purchasing channel on store attitude and store loyalty of bakery consumers' 의 주제별 논문영향력
논문영향력 선정 방법
논문영향력 요약
주제
  • 관여도
  • 기능적 일치성
  • 베이커리 구매채널
  • 자아일치성
  • 점포충성도
  • 점포태도
동일주제 총논문수 논문피인용 총횟수 주제별 논문영향력의 평균
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' 베이커리 구매채널에 대한 소비자의 자아일치성과 기능적 일치성이 점포태도와 점포충성도에 미치는 영향 = Impacts of self-congruity and functional congruity with bakery purchasing channel on store attitude and store loyalty of bakery consumers' 의 참고문헌

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