연구동향 분석
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다차원적 지각된 가치에 의한 브랜드 명성에 관한 실증적 연구

박효정 2015년

논문상세정보
인용/피인용
' 다차원적 지각된 가치에 의한 브랜드 명성에 관한 실증적 연구' 의 주제별 논문영향력
논문영향력 선정 방법
논문영향력 요약
주제
  • and social)
  • brand reputation
  • brand trust
  • emotional
  • formative indicators
  • multidimensional perceived value(quality
  • price
동일주제 총논문수 논문피인용 총횟수 주제별 논문영향력의 평균
197 0

0.0%

' 다차원적 지각된 가치에 의한 브랜드 명성에 관한 실증적 연구' 의 참고문헌

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    김현철 원영은 한국관광학회 학술연구 발표 논문집. 67. pp839-851 [2010]
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