연구동향 분석

소비자 갈등: 사생활 침해 우려와 온라인 맞춤형 광고의 사용에 관한 미국 대학생들을 중심으로

김정아 이천식 이형석 2014년

논문상세정보
인용/피인용
' 소비자 갈등: 사생활 침해 우려와 온라인 맞춤형 광고의 사용에 관한 미국 대학생들을 중심으로' 의 주제별 논문영향력
논문영향력 선정 방법
논문영향력 요약
주제
  • 경영관리
  • cost-benefitframework
  • online privacy
  • personalization
  • personalized advertising
  • privacy concern
  • 맞춤형 광고
  • 비용편익프레임워크
  • 온라인 프라이버시
  • 온라인사생활침해
동일주제 총논문수 논문피인용 총횟수 주제별 논문영향력의 평균
9,375 2

0.2%

' 소비자 갈등: 사생활 침해 우려와 온라인 맞춤형 광고의 사용에 관한 미국 대학생들을 중심으로' 의 참고문헌

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