선택형 컨조인트 분석(Choice-based Conjoint Analysis)을 통한 제품-서비스 통합 효과 분석

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' 선택형 컨조인트 분석(Choice-based Conjoint Analysis)을 통한 제품-서비스 통합 효과 분석' 의 주제별 논문영향력
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  • 경영관리
  • choice-basedconjointanalysis
  • product-service system
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' 선택형 컨조인트 분석(Choice-based Conjoint Analysis)을 통한 제품-서비스 통합 효과 분석' 의 참고문헌

  • 해럴드 경제 사이트
  • 컴퓨터에 의해 속성이 무작위로 추출된 프로필을 사용한 컨조인트 분석 : 전통적 방법과 예측력 비교
    김근배 마케팅 연구 13 (1) : 87 ~ 104 [1998]
  • 제품-서비스 통합시스템(Product-Service System)에서의 수익분배모형
    김진민 한국경영과학회지 36 (4) : 81 ~ 89 [2011]
  • 제품-서비스 통합 성공요인에 대한 연구
    김진민 Korea Business Review 13 (3) : 31 ~ 58 [2010]
  • 제조기업의 서비스화가 기업 가치에 미치는 영향에 관한 연구:장기적 영향을 중심으로
    고우리 한국IT서비스학회지 11 (2) : 307 ~ 317 [2012]
  • 양면시장 모형에 기반 한 서비스화 투자 결정과 동태적 균형 분석
    주현택 한국경영과학회지 38 (2) : 159 ~ 178 [2013]
  • 애플 사이트
  • 서비스화(Servitization)가 기업의 시장가치에 미치는 영향에 대한 연구:포춘 500대 기업의 제휴공시를 중심으로
    유연성 한국경영과학회지 36 (4) : 63 ~ 79 [2011]
  • 삼성전자 사이트
  • 방송통신위원회
  • 마케팅인사이트
  • 경쟁시장에서 컨조인트분석에 기초한 제품포지셔닝에 대한 연구:온라인 게임을 중심으로
    백승기 한국경영과학회지 31 (3) : 107 ~ 125 [2006]
  • ZDNet Korea 인터넷 기사
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