논문상세정보
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- 저자 이병관
- 제어번호 99556087
- 학술지명 광고학연구
- 권호사항 Vol. 24 No. 1 [ 2013 ]
- 발행처 한국광고학회
- 자료유형 학술저널
- 수록면 229-249 ( 21쪽)
- 언어 Korean
- 출판년도 2013
- KDC 326
- 등재정보 KCI등재
- 소장기관 영남대학교 중앙도서관 영남대학교 중앙도서관
- 판매처 학술교육원
유사주제 논문( 9,595)
소비자 정보처리 과정과 선호 형성에 미치는 자기 해석(Self Construal)과 속성의 정렬 가능성(Attribute Alignability)의 효과 연구
이병관
2013년
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소비자 정보처리 과정과 선호 형성에 미치는 자기 해석(Self Construal)과 속성의 정렬 가능성(Attribute Alignability)의 효과 연구' 의 주제별 논문영향력
| 주제 |
|
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|---|---|---|
| 동일주제 총논문수 | 논문피인용 총횟수 | 주제별 논문영향력의 평균 |
| 9,235 | 1 |
0.0% |
주제별 논문영향력
' 소비자 정보처리 과정과 선호 형성에 미치는 자기 해석(Self Construal)과 속성의 정렬 가능성(Attribute Alignability)의 효과 연구' 의 참고문헌
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The Effects of Expertise on the Processing of Alignable Versus Nonalignable FeaturesAdvances in Consumer Research 36 : 1033 ~ 1034 [2009]
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Self-Construal and Ned-for-Cognition Effects on Brand Attitude and Purchase Intentions in Response to Comparative Advertising in Thailand and the United StatesJournal nf Adverlismg 34 (1) : 37 ~ 48 [2005]
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Post-Purchase Consumer Regret: Conceptualization and Development of the PPCR ScaleAdvances in Consumer Research 36 : 456 ~ 462 [2009]
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Overcoming the Early Entrant Advantage: The Role of Alignable and Nonalignable Differences
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Option Attachment: When Deliberating Makes Choosing Feel like Losing
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Measuring Individual and Cultural Differences in Implicit Trait TheoriesJournal of Personality and Social Psychology 85 (2) : 332 ~ 347 [2003]
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How Priming the Private Self or Collective Self Affects the Relative Weights of Attitudes and Subjective NormsPersonality and Social Psychology Bulletin 24 : 362 ~ 370 [1998]
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How Far Can a Brand Stretch? Understanding the Role of Self-Construal
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Enhancing the Effectiveness of Antismoking Messages via Self-Congruent AppealsHealth Communication 24 : 33 ~ 40 [2009]
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Empathy versus Pride: The Influence of Emotional Appeals Across Cultures
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Does Culture Influence What and How We Think?Psychological Bulletin 134 : 311 ~ 342 [2008]
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Decision and consumption satisfaction: Implications for channel relations[1997]
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Culture, Dialectics, and Reasoning about Contradiction
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Culture and the Self; Implications for Cognition, Emotion, and Motivation
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Culture and Systems of Thought: Holistic versus Analytical CognitionPsychological Review 108 (2) : 291 ~ 310 [2001]
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Culture and Self-Perception in Japan and the United StatesJournal of Personality and Social Psychology 56 : 124 ~ 131 [1989]
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Cultural Variations inCountry of Origin Effects
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Cultural Psychology of Surprise: Holistic Theories and Recognition of Contradiction
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Consumers' Use of Memory and External Information in Choice: Macro and MicroPerspectives
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Choice-Process Satisfaction : The Influence of Attribute Alignability and Option LimitationOrganizational Behavior and Human Decision Processes 77 (3) : 192 ~ 214 [1999]
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Biculturalism and Self-ConstrualInternational Journal of Intercultural Relations 23 (5) : 697 ~ 709 [1999]
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Assessing the Validity of Self-Construal ScalesHuman Communication Research 29 (2) : 253 ~ 274 [2003]
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Achieving Your Goals or Protecting Their Future? The Effects of Self- View on Goals and ChoicesJournal of Consumer Research 32 : 277 ~ 283 [2005]
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'I' Value Freedom but 'We' Value Relationships: Self-Construal Priming Mirrors Cultural Differences in JudgmentPsychological Science 10 : 321 ~ 326 [1999]