온라인 소비자 구매행동에서 제품관여도의 조절효과에 관한 연구

' 온라인 소비자 구매행동에서 제품관여도의 조절효과에 관한 연구' 의 주제별 논문영향력
논문영향력 선정 방법
논문영향력 요약
주제
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동일주제 총논문수 논문피인용 총횟수 주제별 논문영향력의 평균
2,291 11

0.0%

' 온라인 소비자 구매행동에서 제품관여도의 조절효과에 관한 연구' 의 참고문헌

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    박유식 한명희 (16) 59 ~ 84 [2001]
  • 인터넷 쇼핑몰 방문행동과 구매행동간의 관계에서 제품 유형의 조절효과 마케팅 연구
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  • 소비자 행동론
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  • 박사
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