협력적 커뮤니케이션이 유통성과에 미치는 영향에 관한 연구

논문상세정보
' 협력적 커뮤니케이션이 유통성과에 미치는 영향에 관한 연구' 의 주제별 논문영향력
논문영향력 선정 방법
논문영향력 요약
주제
  • 경제학
동일주제 총논문수 논문피인용 총횟수 주제별 논문영향력의 평균
361 2

0.0%

' 협력적 커뮤니케이션이 유통성과에 미치는 영향에 관한 연구' 의 참고문헌

  • TheUseofPledgestoBuild andSustain Commitment in Distribution Channels
    B.A.Weitz erson Journal of Marketing Research 18-34 [1992]
  • The use of influence strategies ininter firm relationships in industrial product channels
    Frazier Rody Journal of Marketing 52 ~ 69 [1991]
  • The resolution of conflict
    Deutsch,M. [1973]
  • The Relationship Between Message Content and Media Selection in Managerial Communications
    [1985]
  • Performance Outcomes of Purchasing Agents in Industrial Buyer-Vendor Relationships
    Journal of Marketing (ordewier) 80 ~ 93 [1990]
  • Perceptions of Unfairness and Retained Hostility in Commercial Litigation
    Journal of Conflict Resolution 534 ~ 52 [1988]
  • Paradoxes in Organizational Communication Practices Concern for Marketers
    pp. 308-316 in Winter AMA Educators' Proceedings edited by C. Allen and T. Madden [1992]
  • Marketin g ' s Int er actionwith Other F un ction al Unit s
    Orv ille C.Walker Ru ekert Journal of Marketing 1 ~ 19 [1987]
  • Market Intelligence Dissemination Across Functional Boundaries 33
    47 ~ 61 [1996]
  • Journal of Marketing
    Malaviya Meyers-Levy 11 ~ 27 [1999]
  • Interfirm Influence Strategies and Their Application Within Distribution Channels
    Frazier Summers Journal of Marketing 43 ~ 55 [1984]
  • Influence Strategies in Marketing Channels: Measures andUse in Different Relationship Structures
    Simpson Journal of Marketing Research 462 ~ 73 [1992]
  • Explaining Contract Purchase Arrangements in Industrial Buying University of Wisconsin (ordwier)
    [1986]
  • Do Norms Matter in Marketing Relationships
    Heide John Journal of Marketing 32 ~ 44 [1992]
  • Determinants of Continuity in Conventional Industrial Channel Dyads 8
    310 ~ 23 [1989]
  • Communication Strategies in MarketingChannels
    Mohr Nevin Journal of Marketing 37 ~ 40 [1990]
  • Communication Flows in Distribution Channels: Impacts on Assessments of Communication Quality and Satisfaction 71 (4)
    393 ~ 416 [1995]
  • Collaborative Communication in Interfirm Relationships : Moderating Effects of Integration and Control 60
    103 ~ 115 [1996]
  • AppliedMultiple Regression
    Cohen Cohen, J Correlation Analysis for the Behaviral Sciences [2003]
  • A Three-Component Conceptualization of Organizational Commitment 11 (1)
    61 ~ 98 [1991]
  • A Model of Distributor's, Firm and Manufacturer Firm Working Partnerships
    Anderson James A.Narus Journal of Marketing Research 42 ~ 58 [1990]
  • A Conceptual Framework for the Design of Organizational Control Mechanism
    Ouchi 833 ~ 848 [1979]