연구동향 분석

The Influence of Customer Perceptions of Overall Service Quality on Purchase Intention in M-Commerce: The Moderating Role of Chinese Consumer’s Innovativeness

장아려(Zhang, Ya Li) 김지윤(Kim, Ji Yoon) 2021년

논문상세정보
인용/피인용
' The Influence of Customer Perceptions of Overall Service Quality on Purchase Intention in M-Commerce: The Moderating Role of Chinese Consumer’s Innovativeness' 의 주제별 논문영향력
논문영향력 선정 방법
논문영향력 요약
주제
  • 경제학
  • assurance
  • compatibility
  • consumer innovativeness
  • information quality
  • mobile APP commerce
  • overall service quality
  • website design
동일주제 총논문수 논문피인용 총횟수 주제별 논문영향력의 평균
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