ICT 기반 관광옴니채널에 대한 고객행동분석-인구통계학적 특성에 따른 통합기술수용모형의 변수를 중심으로-
박현지
2018년
' ICT 기반 관광옴니채널에 대한 고객행동분석-인구통계학적 특성에 따른 통합기술수용모형의 변수를 중심으로-' 의 참고문헌
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중·장년층의 인구통계학적 특성에 따른 모바일 정보이용행태 분석김희섭 [2015]
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Why the travel industry needs to embrace on omni-channel strategy
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User acceptance of NFC mobile phone service: An investigation based on the UTAUT modelK. Y. Chen [2013]
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The Analysis on the Relationship among Information Search Motivation, Tourism Omni-Channel Satisfaction and Purchase Intention in Data Technology AgeH. J. Park [2016]
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SSSP Springer Series in Social Psychology, Action-control: From cognition to behaviorAjzen, I [1985]
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Retail Magazine Special Edition
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How the travel and hospitality industry can get ahead with omnichannel customer service
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