사회적 연결망 유형이 옴니채널 수용에 미치는 영향
활용도 Analysis
논문 Analysis
연구자 Analysis
저자
김지혜
제어번호
105975292
학술지명
인터넷전자상거래연구
권호사항
Vol.
18
No.
6
[
2018
]
발행처
한국인터넷전자상거래학회
자료유형
학술저널
수록면
311-327
언어
Korean
출판년도
2018
등재정보
KCI등재
판매처
'
사회적 연결망 유형이 옴니채널 수용에 미치는 영향' 의 참고문헌
소비패턴의 11가지 변화...산업전체에 지각변동[소비가 바뀐다 ②]
사회적 자본과 정보의 특성이 SNS 內의 상호작용에 미치는 영향
新소비주도층은 1882~2000년 태어난 밀리니얼 세대
Word-of-mouth Processes within a Services Purchase Decision Context
Understanding the Effects of Customer Relationship Management Efforts on Customer Retention and Customer Share Development
The Strength of Weak Ties : A Network Theory Revisited
The Progression of Online Trust in the Multi-Channel Retailer Context and the Role of Product Uncertainty
The Partial Least Squares Approach to Structural Equation Modeling
The Effects of Framing Price Promotion Messages on Consumers' Perceptions and Purchase Intentions
The Commitment-Trust Theory of Relationship Marketing
The Benefits of Facebook"Friends : "Social Capital and College students' Use of Online Social networks Sites
Social capital : Its origins and applications in modern sociology
Social Capital in the Creation of Human Capital
Relationship marketing of services —growing interest, emerging perspectives
On and off the’Net : Scales for social capital in an online era
Networked Narratives: Understanding Word-of-Mouth Marketing in Online Communities
Less Effortful Thinking leads to More Social Networking? The Associations between the Use of Social Network Sites and Personality Traits
Instrumental and Interpersonal Determinants of Relationship satisfaction and Commitment in Industrial markets
How to Make the Most of Omnichannel Retailing
Factors that Affect Consumers'Cross-Buying Intention: A Model for Financial Services
Factors affecting trust in market research relationships
Evaluating Structural Equation Models with Unobservable Variables and Measurement Error
Determinants of continuity in conventional industrial channel dyads
Cross-Channel Free-Riding Consumer Behavior in a Multichannel Environment: An Investigation of Shopping Motives, Sociodemographics and Product Categories
Consumer trust in b2c e-commerce and the importance of social presence : Experiments in e-products and e-services
Consumer acceptance of electronic commerce: Integrating trust and risk with the technology acceptance model
Bowling alone: America’s declining social capital
An examination of the nature of trust in buyer-seller relationships
An Emprical Study on Consumer Online Shopping Channel Choice Behavior in Omni-channel Environment
A partial least squares latent variable modeling approach for measuring interaction effects: Results from a Monte Carlo simulation study and an electronic-mail emotion/adoption study
A Facebook in the Crowd: Social Searching vs. Social Browsing
'
사회적 연결망 유형이 옴니채널 수용에 미치는 영향'
의 유사주제(
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