Understanding the Customer Activity in Omni-channel Commerce: An Exploratory Analysis
활용도 Analysis
논문 Analysis
연구자 Analysis
저자
유성열
박상철
제어번호
105967050
학술지명
한국지식정보기술학회 논문지
권호사항
Vol.
13
No.
6
[
2018
]
발행처
한국지식정보기술학회
자료유형
학술저널
수록면
705-711
(
7쪽)
언어
English
출판년도
2018
등재정보
KCI등재
판매처
'
Understanding the Customer Activity in Omni-channel Commerce: An Exploratory Analysis' 의 참고문헌
Why do consumers adopt online channel? An empirical investigation of two channel extension mechanisms
User's adoption of mobile O2O applications: Perspectives of the uses and gratifications paradigm and service dominant logic
The effect of multi-channel service quality on mobile customer loyalty in an online-and-mobile retail context
Perceived customer showrooming behavior and the effect on retail salesperson self-efficacy and performance
Organizing processes in complex activity networks
Mindfully going omni-channel: An economic decision model for evaluating omni-channel strategies
Learning by expanding: An activity theoretical approach to developmental research
Introduction to the special issue information technology in retail: Toward omnichannel retailing
Integrating bricks with clicks:Retailer-level and channel-level outcomes of online–offline channel integration
Identifying cross-channel dissynergies for multichannel service providers
Hummel's digital transformation toward omnichannel retailing:Key lessons learned
From multi-channel retailing to omni-channel retailing: Introduction to the special issue on multi-channel retailing
Empirical investigation of customers’ channel extension behavior: Perceptions shift toward the online channel
Customer activity: A perspective on service use
Cross-channel free-riding consumer behavior in a multichannel environment: An investigation of shopping motives, sociodemographics and product categories
Cannibalization or synergy? Consumers'channel selection in online–offline multichannel systems
Building with bricks and mortar: The revenue impact of opening physical stores in a multichannel environment
An activity theory approach for studying the situatedness of knowledge sharing
Activity theory:who is doing what, why and how, in Being Practical with Theory: A Window into Business Research
Activity theory: history, research and application
Activity theory as a framework for analyzing and redesigning work
A study on factors that affect users’ behavioral intention to transfer usage from the offline to the online channel
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Understanding the Customer Activity in Omni-channel Commerce: An Exploratory Analysis'
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