Consumer Value and Social Media Usage on Luxury Product for Vietnamese Consumers

논문상세정보

' Consumer Value and Social Media Usage on Luxury Product for Vietnamese Consumers' 의 참고문헌

  • Why we buy what we buy : A theory of consumption values
  • Why do consumers buy counterfeit luxury brands?
    Wilcox, K. [2009]
  • The theory of the leisure class
    Veblen, T. [1965]
  • The strategy of desire
    Dichter, E. [1960]
  • The persuasive effect of host and audience reaction shots in television talk shows
    Nabi, R. L. [2003]
  • The nature of luxury: a consumer perspective
    Brun, A. [2013]
  • The moderating effect of culture on overall perceived value in the online purchasing process
  • The middle class has landed
  • The luxury market in Brazil:Market opportunities and potential
    Diniz, C. [2014]
  • The influence of value perceptions on luxury purchase intentions in developed and emerging markets
    Shukla, P. [2012]
  • The exclusive value principle : the basis for prestige racing
  • The effects of utilitarian and hedonic online shopping value on consumer preference and intentions
  • The effects of price-comparison advertising on buyers' perceptions of acquisition value, transaction value, and behavioral intentions
    Grewal, D. [1998]
  • The effects of extrinsic product cues on consumers’perceptions of quality, sacrifice, and value
    Teas, R. K. [2000]
  • The effect of price, brand name, and store name on buyers' perceptions of product quality: An integrative review
    Rao, A. R. [1989]
  • The effect of electronic word of mouth on brand image and purchase intention : An empirical study in the automobile industry in Iran
  • The active society: a theory of societal and political processes (No. HM101. E89 1968.)
    Etzioni, A. [1968]
  • The Tactical Use of Mobile Marketing : How Adolescents9 Social Networking Can Best Shape Brand Extensions
    Okazaki, S. [2009]
  • The Mass Marketing of Luxury
  • The Internet and The Price- Value-Loyalty-Chain
    Grewal, D. [2003]
  • The Four Levels of Loyalty and the Pivotal Role of Trust : A Study of Online Service Dynamics
  • Status consumption in cross-national context:Socio-psychological, brand and situational antecedents
    Shukla, P. [2010]
  • Some applications of behavioral research
  • Social Media? Get Serious! Understanding the Functional Building Blocks of Social Media
  • Shopping and word-of-mouth intentions on social media
    Mikalef, P. [2013]
  • Shop often, buy little : The Vietnamese reaction to supermarket retailing
  • Reference group influence on product and brand purchase decisions
  • Recession bypasses market for luxury goods
  • Purchase intention for luxury brands: A cross cultural comparison
    Bian, Q. [2012]
  • Product attributes and preference for foreign brands among Vietnamese consumers
    Lee, J. [2017]
  • Principles and practice of structural equation modeling
    Kline, R. B [2015]
  • Price and brand name as indicators of quality dimensions for consumer durables
    Brucks, M. [2000]
  • Perceived value : a critical examination of definitions, concepts and measures for the service industry
  • On the back of a motorbike : Middle-class mobility in Ho Chi Minh City, Vietnam
    Truitt, A. [2008]
  • Narrow, powerful, and public: the influence of brand breadth in the luxury market
    Kim, Y. [2017]
  • Modelling the relationship between perceived value, satisfaction and repurchase intentions in a business-to-business, services context : An empirical examination
  • Measuring consumers’ luxury value perception : A cross-cultural framework
  • Material possessions as stereotypes : Material images of different socio-economic groups
    Dittmar, H. [1994]
  • Managing brand equity: Capitalizing on the value of a brand name
  • Luxury report: Vietnam a growth hot spot
  • Luxury goods worldwide market study
  • Interactions in virtual customer environments : Implications for product support and customer relationship management
  • Integrating effect of consumer perception factors in predicting private brand purchase in a Korean discount store context
    Jin, B. [2005]
  • Informational and Relational Influences on Electronic Word of Mouth: An Empirical Study of an Online consumer Discussion Forum
    Shih, H. P. [2013]
  • Individual and situational factors influencing negative word-of-mouth behaviour
    Lau, G. T. [2001]
  • Impact of interpersonal influences, brand origin and brand image on luxury purchase intentions : Measuring interfunctional interactions and a crossnational comparison
    Shukla, P. [2011]
  • High shopping frequency of Vietnamese consumers : theory and measurement
  • Hedonic Consumption: Emerging Concepts, Methods, and Propositions
  • Global Luxury Goods Sales Exceed US$318 Billion
  • From misery to luxury
    Goody, J. [2006]
  • Foreign counterfeiting of status goods
  • Factors Influencing the Adoption of Small-scale Biogas Digesters in Developing Countries–Empirical Evidence from Vietnam
  • Exploring consumer status and conspicuous consumption
  • Donations to charity as purchase incentives : How well they work may depend on what you are trying to sell
  • Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand
    Kim, A. J. [2012]
  • Developmental recognition of consumption symbolism
    Belk, R. W. [1982]
  • Deciphering word-of-mouth in social media : Textbased metrics of consumer reviews
    Zhang, Z. [2012]
  • Customer engagement, buyerseller relationships, and social media
  • Customer Value : The Next Source for Competitive Advantage
  • Culture and consumer behaviour : An anthropological perspective
  • Cross-cultural perspectives on the dynamics of prestige
  • Consuming luxury brands: The relevance of the ‘Rarity Principle’
    Phau, I. [2000]
  • Consumer-perceived value of salon hair coloring: A cross-cultural comparison of Gen Y cohorts in China and the United States
  • Consumer perceptions of price, quality, and value: A means-end model and synthesis of evidence
  • Consumer perceived value : The development of a multiple item scale
  • Consumer evaluation of luxury brand extensions
    Roux, E. [1995]
  • Concepts and measurement of prestige
    Wegener, B. [1992]
  • Communication and persuasion
  • Co-creating Value for Luxury Brands
    Tynan, C. [2010]
  • Becoming a Consumer Society: A Longitudinal and Cross-cultural Content Analysis of Print Ads from Hong Kong, The People’s Republic of China, and Taiwan
    Tse, D. K. [1989]
  • Balancing policy, consumer desire and corporate interests : considerations for market entry in Vietnam
  • Attitudes of developing counties towards"country-of-origin"products in an era of multiple brands
  • Assessing the effects of quality, Value, and customer satisfaction on consumer behavioral intentions in service environments
  • Antecedents of luxury brand purchase intention
    Hung, K. P. [2011]
  • Antecedents and consequences of status consumption among urban vietnamese consumers
  • An empirical test of a model of external search for automobiles
  • Aesthetics and ephemerality : observing and preserving the luxury brand
    Berthon, P. [2009]
  • Advances in Luxury Brand Management
  • A review and a conceptual framework of prestige-seeking consumer behavior
  • A Note on the Predictive Validity of the CETSCALE
    Herche, J. [1992]