전통적 IPA와 수정된 IPA 적용에 의한 서울의 고궁 체험요소 비교
윤설민
2018년
' 전통적 IPA와 수정된 IPA 적용에 의한 서울의 고궁 체험요소 비교' 의 참고문헌
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작년 고궁 관람객 1천61만명 ‘역대 최다’…외국인 60% 증가
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“중요도-수행도 분석연구의 개성에 관한 연구,”표성수 [2009]
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Using a revised importance-performance analysis approach : the case of Taiwanese hot springs tourismDeng, W. [2007]
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Use of impact-range performance and asymmetry analysis to improve OTA website qualityYe, B. H. [2016]
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The effect of experiential marketing towards customer satisfaction on online fashion store in IndonesiaIndrawati [2016]
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Structural relationships among strategic experiential modules, emotion and satisfaction at the Expo 2012 Yeosu KoreaSong, H. J. [2015]
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Prioritisation of the hotel attributes according to their influence on satisfaction : A comparison of two techniquesAlbayrak, T. [2015]
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Importance Performance Competitor Analysis(IPCA) : A study of hospitality companiesAlbayrak, T. [2015]
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IPA를 이용한 이벤트 유형별 체험전략: 공연·박람회·스포츠․축제 이벤트를 중심으로손선미 [2011]
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A revised important-performance analysis of tour guide performance in ChinaHuang, S. S. [2010]
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A revised importance-performance analysis for assessing image : The case of cultural tourism in BritainLiu, Y. [2010]
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A comparison of service quality attributes for stand-alone and resort-based luxury hotels in Macau : 3-Dimensional importance-performance analysisLai, I. K. W. [2016]
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A Structural Model of End User Computing Satisfaction and User PerformanceEtezadi-Amoli, J. [1996]