프랜차이즈 성과의 결정변수: 패스트푸드 레스토랑을 중심으로

논문상세정보
    • 저자 박주영 이종철
    • 제어번호 104912467
    • 학술지명 외식경영연구
    • 권호사항 Vol. 10 No. 1 [ 2007 ]
    • 발행처 한국외식경영학회
    • 발행처 URL http://www.fmsok.or.kr
    • 자료유형 학술저널
    • 수록면 51-69
    • 언어 -
    • 출판년도 2007
    • 등재정보 KCI등재
    • 판매처
    유사주제 논문( 0)

' 프랜차이즈 성과의 결정변수: 패스트푸드 레스토랑을 중심으로' 의 참고문헌

  • 외식산업 프랜차이즈 가맹점주의 만족, 관계의 질, 재계약 의도에 관한 연구
    9 1 173-195 [2006]
  • 외식 프랜차이즈업의 프랜차이저와 프랜차이지의 관계에 있어서 인지적 신뢰와 감정적 신뢰의 선행변수 및 결과
    - [2006]
  • 영업사원의 목적지향성이 성과에 미치는 영향
    24 1 159-185 [2002]
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