프랜차이즈 성과의 결정변수: 패스트푸드 레스토랑을 중심으로
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저자
박주영
이종철
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제어번호
104912467
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학술지명
외식경영연구
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권호사항
Vol.
10
No.
1
[
2007
]
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발행처
한국외식경영학회
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발행처 URL
http://www.fmsok.or.kr
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자료유형
학술저널
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수록면
51-69
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언어
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출판년도
2007
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등재정보
KCI등재
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판매처
'
프랜차이즈 성과의 결정변수: 패스트푸드 레스토랑을 중심으로' 의 참고문헌
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외식산업 프랜차이즈 가맹점주의 만족, 관계의 질, 재계약 의도에 관한 연구
9 1 173-195
[2006]
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외식 프랜차이즈업의 프랜차이저와 프랜차이지의 관계에 있어서 인지적 신뢰와 감정적 신뢰의 선행변수 및 결과
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[2006]
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영업사원의 목적지향성이 성과에 미치는 영향
24 1 159-185
[2002]
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Working Smart and Effective Selling. Journal of Marketing
39-52
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Types of Entrepreneurs and Firms The Case of New Spanish Firms
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p. 119-128
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'
프랜차이즈 성과의 결정변수: 패스트푸드 레스토랑을 중심으로'
의 유사주제(
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