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의료서비스 품질,환자만족,관계품질,구전 간의 관계에관한 연구

정기한 김미녀 2008년

논문상세정보
    • 저자 정기한 김미녀
    • 제어번호 104693302
    • 학술지명 고객만족경영연구
    • 권호사항 Vol. 10 No. 1 [ 2008 ]
    • 발행처 한국고객만족경영학회
    • 발행처 URL http://www.kcsma.or.kr
    • 자료유형 학술저널
    • 수록면 1-14
    • 언어 Korean
    • 출판년도 2008
    • 등재정보 KCI등재
    • 판매처
    유사주제 논문( 0)
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' 의료서비스 품질,환자만족,관계품질,구전 간의 관계에관한 연구' 의 참고문헌

  • 환자만족과 성과에 영향을 미치는 의료 서비스품질 결정요인에 관한 실증연구(대형 종합병원을 중심으로)
    조철호 고객만족경영연구 8 1 115-127 [2006]
  • 한방 의료 서비스 품질이 환자 만족 및 재이용 의도에 미치는 영향
    조영신 대한한의학회지 27 2 86-95 [2006]
  • 치과 병?의원의 의료서비스품질이 고객만족과 충성도에 미치는 영향에 관한 연구
    김양균 병원경영학회지 8 3 49-71 [2003]
  • 중소병원의 의료서비스 접점관리와 서비스 성과에 관한 연구
    정해경 서비스경영학회지 8 1 163-166 [2007]
  • 의료서비스에 대한 마케팅 전략과 조직구조에 관한 연구
    박주희 마케팅논문집 1 3 30- [1993]
  • 의료서비스 품질을 평가하기 위한 척도개발에 관한 연구
    송균석 상품학 연구 29 165-191 [2003]
  • 의료서비스 품질, 재이용의도, 구전효과사이의 인과관계 모형 연구 - 종합전문병원과 전문병원을 중심으로 -
    설상철 대한경영학회지 17 4 1485-1512 [2004]
  • 서비스 충성도의 결정 요인에 관한 연구
    이문규 마케팅연구 14 1 21-45 [1999]
  • 병원 웹사이트 서비스품질이 서비스가치와 고객만족에미치는 영향
    조철호 서비스경영학회지 7 4 84-89 [2006]
  • 국립대학병원 입원환자가 느끼는 의료서비스 질, 만족도, 고객 충성도간의 관련성 분석
    박재산 한국병원경영학회지 9 4 45-69 [2004]
  • Word-of-Mouth Processes within a Services Purchase Decision Context
    Bansal, H. S. Journal of Service Research 3 2 166-177 [2000]
  • The structure of commitment in exchange
    Gundlach G T Journal of Marketing 59 1 78-93 [1995]
  • The measurement and meaning of patient satisfaction
    Ware. J. Health Medical Care Service Review 1 1-15 [1978]
  • The identification and measurement of quality dimensions in health care: Focus Group Interview results
    Jun, M. Health Care Management Review 23 4 81-96 [1998]
  • The effect of word of mouth on services switching
    Wangenheim, F.V. European Journal of Marketing 38 9/10 1173-1185 [2003]
  • The different roles of satisfaction, trust, and commitment in customer relationship
    Gabarino, Ellen Journal of Marketing 63 2 70-87 [1999]
  • The Use of Pledges to Build and Sustain Commitment in Distribution Channels
    Anderson, Erin Journal of Marketing Reserch 29 1 18-34 [1992]
  • The Commitment-Trust Theory of Relationship Marketing
    Morgan, Robert M. Journal of Marketing 58 1 20-38 [1994]
  • StructuralEquation Modeling in Practice: AReview and Recommended Two-StepApproach
    Anderson, J Psychological Bulletin 103 3 411-423 [1988]
  • Strategic supplier selection : Understanding long-term buyer relationships
    Spekman RE 75-81 [1988]
  • Servicescapes:The Impact of Physical Surroundings on Customers and Employees
    Bitner,Mary Jo Journal of Marketing 56 2 57-71 [1992]
  • Service quality, customer satisfaction, and behavioral Intentions
    Olorunniwo Journal of Service Marketing 20 1 59-72 [2006]
  • Satisfaction: A behavioral perspective on the consumer
    Oliver, R. L. - [1997]
  • SERVQUAL: a multi-item scale for measuring consumer perceptions of the service quality
    Parasuraman, A. Journal of Retailing 64 1 12-40 [1988]
  • SERVPERF versus SERVQUAL: Reconciling performance-based and perceptions-minus-expectations measurement of service quality
    Cronin J. J. Journal of Marketing 58 1 125-131 [1994]
  • Response Determinants in Satisfaction Judgements
    Oliver, Richard L. Journal of Consumer Research 14 3 495-507 [1988]
  • Relationship selling and customer loyalty: an empirical investigation
    Foster, B.D. Marketing Intelligence & Planning 18 4 185-199 [2000]
  • Relationship Quality in Services Selling: An Interpersonal Influence Perspective
    Crosby, Lawrence A. Journal of Marketing 54 3 68-81 [1990]
  • Perceived relationship quality and post-purchase perceived value
    Miguel, A. Moliner. European Journal of Marketing 41 11/12 1392-1422 [2007]
  • Measuring dimensions of purchaser trust of industrial salespeople
    Swan, John E Journal of personal Selling & Sales Management Journal 9 5 443-454 [1988]
  • Measuring Service Quality：A Reexamination and Extension
    Cronin, J. J. Jr. Journal of Marketing 56 3 55-68 [1992]
  • Marketing management, 12th ed.
    Kotler, P. - [2006]
  • Managing perceptions of hospital quality
    Georgette, M. 28-35 [1997]
  • Linking service quality and consumer satisfaction behavior intention : Definitional and taxonomical Issues
    Woodside, A Journal of Health care Marketing 9 4 5-17 [1989]
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    Schurr, P. H. Journal of Consumer Research 11 4 939-953 [1985]
  • Factors Affecting Trust in Market Research Relationship
    Moorman Journal of Marketing 57 1 81-101 [1993]
  • Exploring perception of hospital operations by a modified SERVQUAL approach
    Reidenbach, E. R. Journal of Health Care Marketing 10 4 47-55 [1990]
  • Expectations as a comparison standard in measuring service quality: an assessment
    Teas, R. K. Journal of Marketing 58 1 132-139 [1994]
  • Evaluating Service Encounters : The Effects of Physical Surroundings and Employee Responses
    Bitner, Mary Jo. Journal of Marketing 54 2 69-82 [1990]
  • Developing buyer-seller relationships
    Dwyer, F. R Journal of Marketing 51 2 11-27 [1987]
  • Determinants of long-term orientation in buyer-seller relationships
    Ganesan, S. Journal of Marketing 58 2 1-19 [1994]
  • Customer Voluntary Performance: Customers as Partners in Service Delivery
    Bettencourt, L. A. Journal of Retailing 73 3 383-406 [1997]
  • Customer Satisfaction and Its Consequences on Customer Behaviour Revisited : The Impact of Different Levels of Satisfaction on word of Mouth, Feedback to the supplier, and Loyalty
    Soderlund, M. International Journal of Service Industry Management 9 2 169-188 [1998]
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    Anderson, E. W Journal of Marketing 58 3 53-66 [1994]
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    Fisk, TA Journal Health Care Marketing 10 2 5-15 [1990]
  • An Updated Paradigm for Scale Development Incorporating Unidimensionality and Its Assessment
    Gerbing, D. W. Journal of Marketing Research 25 2 186-192 [1988]
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  • Agency and Trust Mechanism in Consumer Satisfaction and Loyalty Judgements
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