오프라인 기업의 신뢰가 온라인 쇼핑몰의 신뢰와e-loyalty에 미치는 영향에 관한 연구

논문상세정보
    • 저자 예종석 김균 강민정
    • 제어번호 104606525
    • 학술지명 ASIA MARKETING JOURNAL
    • 권호사항 Vol. 8 No. 4 [ 2007 ]
    • 발행처 한국마케팅학회
    • 발행처 URL http://www.kma.re.kr
    • 자료유형 학술저널
    • 수록면 1-33
    • 언어 Korean
    • 출판년도 2007
    • 등재정보 KCI등재
    • 판매처
    유사주제 논문( 0)

' 오프라인 기업의 신뢰가 온라인 쇼핑몰의 신뢰와e-loyalty에 미치는 영향에 관한 연구' 의 참고문헌

  • "기업과 소비자간 전자상거래에서 소비자 신뢰형성 요인에 관한 질적 연구
    박 철 13 2 207-234 [2002]
  • 한국인터넷정보센터 4월
  • 전자상거래 활성화를 위한 신뢰형성 모델의 구축에 관한 연구
    이상진 19 2 275-293 [2004]
  • 인터넷 쇼핑에서 모 기업의 신뢰가 인터넷 쇼핑몰의 신뢰와 구매의도에 미치는 영향- 구매경험자와 탐색경험자 비교연구 -
    김구성 유통연구 9 4 85-114 [2004]
  • 인터넷 쇼핑몰의 친숙도와 신뢰도가 온라인 상거래에 미치는 영향 경영연구
    이문성 93-124 [2003]
  • 인터넷 쇼핑몰의 친숙도와 신뢰도가 온라인 상거래에 미치는 영향
    이문성 18 3 93-124 [2003]
  • 인터넷 쇼핑몰 이용자의 고객만족이 신뢰 고객충성행위에 미치는 영향 경영정보학연구
    박준철 132-148 [2003]
  • 인터넷 서비스 품질의 소비자 평가 측정 도구 마케팅연구
    이문규 73-95 [2002]
  • 웹쇼핑몰 사이트 신뢰도의 결정요인과 구매의향에 미치는 영향에 관한 시뮬레이션 접근방법 경영학연구
    윤성준 353-376 [2000]
  • 온라인과 오프라인의 신뢰의 영향변수와 결과변수에 관한 연구 마케팅 과학연구
    김경훈 159-181 [2004]
  • 온라인과 오프라인의 신뢰의 영향변수와 결과변수에 관한 연구
    김경훈 13 159-181 [2004]
  • 서비스 기업의 신뢰성 요인에 관한 연구
    임재화 경영교육연구 30 - [2003]
  • 모기업의 신뢰가 인터넷 쇼핑몰의 신뢰와 구매의도에 미치는 영향에 관한 연구
    김구성 - [2003]
  • 기업과 소비자간 전자상거래에서 소비자 신뢰형성 요인에 관한 질적 연구 소비자학연구
    박 철 207-234 [2002]
  • 구조방정식모델 - SIMPLIS & AMOS -
    조현철 - [2003]
  • 구조방정식모델
    조현철 - [2003]
  • 고객만족 및 전환장벽이 점포애호도에 미치는 효과에 관한 연구 마케팅연구
    조광행 47-74 [1999]
  • 고객만족 및 전환장벽이 점포애호도에 미치는 효과에 관한 연구
    조광행 14 1 47-74 [1999]
  • the Role of Familiarity and Trust
    David Gefen 725-737 [2000]
  • eCommerce Trust Study
  • e - SERVQUAL : A Scale for Measuring Consumer Evaluations of Internet Service Quality
    Moon Kyu Lee 17 1 73-95 [2002]
  • and Loyalty in Relational Ex- changes Journal of Marketing
    January 15-37 [2002]
  • Why Satisfied Customer Defect
    Jones, Thomas O Harvard Business Review 73 89-99 [1995]
  • Whence Customer Loyalty
    Oliver, Richard 63 33-44 [1999]
  • Value creation in e-business
    493-520 [2001]
  • Value creation in e-business
    Amit R, Zott C 22 493-520 [2001]
  • Trust and the Virtual Organization
    Handy Harvard Business Review 73 3 40-50 [1995]
  • Trust and the Virtual Organization
    Handy, C 73 3 40-50 [1995]
  • Trust Online
    Friedman, Batya 43 12 34-40 [2000]
  • Toward an Understanding of Loyalty The Moderating Role of Trust Journal of Managerial Issues
    Chow 275-298 [1997]
  • Toward an Integrated Conceptual Framework Journal of the Academy of Marketing Science
    Dick 99-113 [1994]
  • Toward an Integrated Conceptual Framework Journal of the Academy of Marketing Science
    Dick, Alan S 99-113 [1994]
  • The Internet and International Marketing
    J.A. Quelch Sloan Management Review 60-75 [1996]
  • The Inno- vative Path to e-loyalty Journal of Financial Services Marketing
    Sonja M. Salmen 133-144 [2003]
  • The Impor- tance of Trust in Electronic Commerce
    Pauline Ratnasingham 8 4 313-321 [1998]
  • The Impact of Inter- face Usability on Trust in Web Retailers
    Roy 388-398 [2001]
  • The Impact of Inter- face Usability on Trust in Web Retailers
    Roy, Marie Christine 11 5 388-398 [2001]
  • The Impact of Initial Consumer Trust on Intentions to Transact with a Web Site: a Trust Building Model
    Mcknight, D.H 11 297-323 [2002]
  • The Impact of Initial Consumer Trust on Intentions to Transact with a Web Site Journal of Strategic Information Systems
    Charles Kacmar 297-323 [2002]
  • The Effects of Customer Satisfaction and Switching Barrier on Store Loyalty
    Kwang Haeng Cho 14 1 47-74 [1999]
  • The Effect of Trust toward Parent Firm on the Trust for its Internet Shopping Mall and on Purchase Intention -Comparison of experienced customers and non-experienced prospects Journal of Distribution
    Koo Sung Kim 9 4 85-114 [2004]
  • The Effect of Trust toward Parent Firm on the Trust for its Internet Shopping Mall and on Purchase Intention -Comparison of experienced customers and non-experienced prospects
    Koo Sung Kim 9 4 85-114 [2004]
  • The Effect of Internet Shopping Mall User's Customer Satisfaction on Trust, Commitment, and Customer Loyalty Behaviors
    Park Jun Cheol 13 3 132-148 [2003]
  • The Effect of Internet Shopping Mall User's Customer Satisfaction on Trust The Journal of MIS Research
    Park Jun Cheol 132-148 [2003]
  • The Commitment-trust Theory of Relationship Marketing Journal of Marketing
    Morgan 20-38 [1994]
  • The Chain of Effects from Brand Trust and Brand Affect to Brand Per- formance The Role of Brand Loyalty Journal of Marketing
    Arjun Chaudhuri 81-93 [2001]
  • Store Loyalty as a Basis for Market Segmentation Journal of Retailing
    Enis 206-208 [1970]
  • Sloan Management Review
    J.A. Quelch 60-75 [1996]
  • National Internet Development Agency of Korea
    - [2006]
  • National Internet Development Agency of Korea
  • Market Intelligence Dissemination Across Functional Boundaries Journal of Mar- keting Research
    Maltz 47-61 [1996]
  • Journal of Marketing
    Oliver 33-44 [1999]
  • Intial Trust formation in new organizational relationships Academy of Management Review
    Mcknight 473-490 [1998]
  • Intial Trust formation in new organizational relationships
    Mcknight, D.H 23 473-490 [1998]
  • External Manifestations of Trustwor- thiness in the Interface Communications of the ACM
    Cassell 50-56 [2000]
  • External Manifestations of Trustwor- thiness in the Interface
    Cassell, Justine 43 12 50-56 [2000]
  • Electronic Customer Care: The Inno- vative Path to e-loyalty
  • Electronic Customer Care: The Inno- vative Path to e-loyalty
    Sonja M. Salmen 8 2 133-144 [2003]
  • E-commerce: the Role of Familiarity and Trust
    David Gefen 28 725-737 [2000]
  • Dimensions and Levels of Trust Implications for Commitment to a Relationship
    Ganesan 8 439-448 [1997]
  • Determinants of Long-Term Orientation in Buyer-Seller Relationships Journal of Marketing
    April 1-19 [1994]
  • Customer Trust and e-Loyalty in B2C environment -In the case of online bookstores Journal of Consumer Studies
    Kim Ju Yeong 65-86 [2004]
  • Customer Trust and e-Loyalty in B2C environment -In the case of online bookstores
    Kim Ju Yeong 15 1 65-86 [2004]
  • Consumer Trust in an Internet Store
    and M. Vitale 1-2 [2000]
  • Consumer Trust in an Internet Store
  • Communi- cations of the ACM
    Friedman 34-40 [2000]
  • Communi- cations of the ACM
    Detlef 73-79 [2000]
  • Cannon
  • Business Week, May 11
    Kuttner,R - [1998]
  • Business Week
    Kuttner, R - [1998]
  • Building Firm Trust Online," Communi- cations of the ACM
    Schoder, Detlef 43 12 73-79 [2000]
  • Building Firm Trust Online
    Schoder, Detlef 43 12 73-79 [2000]
  • Building Con- sumer Trust in Online Communications of the ACM
    Hoffman 50-56 [1999]
  • Building Con- sumer Trust in Online
    Hoffman, Donna L 42 4 50-56 [1999]
  • B2C 환경에서 고객신뢰와 e-Loyalty의 관계에 관한 연구 - 인터넷 서적 시장을 중심으로 -
    김주영 소비자학연구 15 1 65-86 [2004]
  • Are You Ready for Trust Economy
    G.W. Keen 80- [1997]
  • Are You Ready for Trust Economy
    P.G.W. Keen 31 16 - [1997]
  • Antecedents and Consequences of Trusts in On and Off Line in Internet Banking Korean Academy Of Marketing Science
    Kyung Hoon Kim 159-181 [2004]
  • Antecedents and Consequences of Trusts in On and Off Line in Internet Banking
    Kyung Hoon Kim 13 159-181 [2004]
  • An Investigation into the Antecedents of Organizational Citizenship Behavior in a Personal Selling Context Journal of Marketing
    Richard G 85-98 [1997]
  • An Investigation into the Antecedents of Organizational Citizenship Behavior in a Personal Selling Context
    Netemeyer, Richard G 61 85-98 [1997]
  • An Integrative Model of Organizational Trust
    Mayer, R. C. 20 3 709-734 [1995]
  • An Integrative Model of Organi- zational Trust Academy of Management Review
    Mayer 709-734 [1995]
  • An Examination ofThe Nature of Trust in Buyer-Seller Relationships
    Patricia. M. Doney 61 35-51 [1997]
  • An Examination ofThe Nature of Trust in Buyer-Seller Relation- ships Journal of Marketing
    Patricia. M. Doney 35-51 [1997]
  • An Empirical Study of the Relationship between Restaurant Image and Customer Loyalty
    Oh - [1995]
  • An Empirical Study of the Relationship between Restaurant Image and Customer Loyalty
    Oh, Heung Chul - [1995]
  • A Trust Model for Consumer Internet Shopping International Journal of Electronic Commerce
    Matthew K. O. Lee 75-91 [2001]
  • A Trust Model for Consumer Internet Shopping
    Matthew K. O. Lee 6 1 75-91 [2001]
  • A Study on the Antecedents of Trust toward Shopping Mall Web Sites and Its Effects on Purchase Intention
    Yoon Sung Joon 29 3 353-376 [2000]
  • A Scale for Measuring Consumer Evaluations of Internet Service Quality
    Moon Kyu Lee 73-95 [2002]
  • A Qualitative Study of Factors Influencing on Consumer Trust in B - to - C Electronic Commerce Journal of Consumer Studies
    Park Cheol 207-234 [2002]
  • A Qualitative Study of Factors Influencing on Consumer Trust in B - to - C Electronic Commerce
    Park Cheol 13 2 207-234 [2002]
  • 2006년 상반기 정보화실태조사: 정보통신부