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쇼핑가치가 고객만족과 구매행동에 미치는 영향에 관한 연구-백화점 쇼핑행동을 중심으로-

안광호 임병훈 정선태 2008년

논문상세정보
    • 저자 안광호 임병훈 정선태
    • 제어번호 104605368
    • 학술지명 ASIA MARKETING JOURNAL
    • 권호사항 Vol. 10 No. 2 [ 2008 ]
    • 발행처 한국마케팅학회
    • 발행처 URL http://www.kma.re.kr
    • 자료유형 학술저널
    • 수록면 99-123
    • 언어 Korean
    • 출판년도 2008
    • 등재정보 KCI등재
    • 소장기관 영남대학교 중앙도서관 영남대학교 중앙도서관
    • 판매처
    유사주제 논문( 0)
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' 쇼핑가치가 고객만족과 구매행동에 미치는 영향에 관한 연구-백화점 쇼핑행동을 중심으로-' 의 참고문헌

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  • 쇼핑가치가 점포이미지와 인터넷 쇼핑몰에서의 소비자구매의도 간의 관계에 미치는 영향에 관한 연구
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