연구동향 분석

와인 소비자의 인구 통계적 특성에 따른 와인 소비행태 연구

정유경 정원희 2006년

논문상세정보
인용/피인용

' 와인 소비자의 인구 통계적 특성에 따른 와인 소비행태 연구' 의 참고문헌

  • 서울특별시 성인남성의 와인 구매행동에 관한 실증적 고찰
    Kim SM 16-36 [1985]
  • an introduction to the wine economy and state of marketing European Journal of Wine Marketing
    A 1-48 [1991]
  • Wine Market
    Jung KW 12 28-38 [2003]
  • Understanding wine purchasing - it?s not the consumer, it?s the occasion
    Hall, J., 14 3 69-78 [1999]
  • The Study on wine training for hotel?s F&B employee
    Cho YH 7 1 215-233 [2003]
  • The Study of Wine tourism development -Wine tourism in Bordeaux region
    Choi IS 10 145-164 [2002]
  • Segmentation of the Australian Wine Market Using Wine-related Lifestyle Approach
    Bruwer, J., 13 3 217-242 [2004]
  • Segmentation by involvement or nationality for global retailing: A cross-national comparative study of wine shopping behaviours
    Lockshin, L 12 3 223-236 [2001]
  • Product involvement in consumer wine purchases its demographic determinants and influence on choice attributes
    Quester, P.G 8 3 37-56 [1996]
  • Perceptions and Knowledge with Respect to South Australian Wine A Report on a Qualitative and Quantitative Research Program
    McKinna 15-23 [1986]
  • Korea, Republic of Brief Wine 2003
    Oh SY - [2003]
  • Exploring the links between wine choice and dining occasions factors of influence
    Hall, J 13 1 36-53 [2001]
  • Exploring the Korean wine market
    Lee K 29 1 20-41 [2005]
  • Explore wine tourism: Management
    Getz, D - [2000]
  • Customer Behavior and Marketing Strategies, Successful wine Marketing
    Mouton, K - [2001]
  • Building brands in wine sector
    Spawton, A.W. 13 4 417-420 [1998]
  • Behavioural segmentation in the australian wine market using conjoint choice analysis International Journal of wine marketing
    Johnson 26-31 [1991]
  • An exploratory study on the wine market analysis and activation The Five Star Hotel F&B Sectors Seoul
    Ko JY 4 2 35-53 [2004]
  • An empirical confirmation of segments in the australian wine market
    Hall, J., 11 1 19-35 [1999]
  • A study on purchasing decision process of wine consumers Graduate school
    Bang JS 9-16 [2005]