기부메시지에 제시된 준거제품이 소비자의 기부의도에 미치는 차별적 영향: 예기된 죄책감의 매개역할을 중심으로
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저자
유소미
한승희
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제어번호
104352921
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학술지명
한국심리학회지 소비자·광고
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권호사항
Vol.
18
No.
4
[
2017
]
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발행처
한국소비자·광고심리학회
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발행처 URL
http://www.koreanpsychology.or.kr
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자료유형
학술저널
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수록면
639-667
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언어
Korean
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출판년도
2017
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등재정보
KCI등재
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소장기관
이화여자대학교 중앙도서관
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판매처
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기부메시지에 제시된 준거제품이 소비자의 기부의도에 미치는 차별적 영향: 예기된 죄책감의 매개역할을 중심으로' 의 참고문헌
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충동구매 경향성과 예기된 죄책감에 따른 쾌락재와 실용재의 선택
양윤
한국심리학회지: 소비자·광고 15 1 41-56
[2014]
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제품 타입에 따른 기부연계 촉진 효과에 대한 해석수준의 조절적 역할
윤나라
마케팅연구 27 2 1-26
[2012]
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자아조절자원(self regulatory resource)과 과제유형(task type)이 선한 제품(virtue products)과 악한 제품(vice products) 간 의사결정에 미치는 효과
송시연
소비자학연구 20 4 1-25
[2009]
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도덕적 허가 효과: 자원봉사와 사치제품 구매 정당화
정효진
마케팅논집(Journal of Marketing Studies) 22 4 105-129
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기부 설득에서 수혜자 특성과 메시지 프레이밍의 상호작용 효과
박하연
한국심리학회지: 소비자·광고 14 1 24-45
[2013]
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기부 관여도, 메시지 소구방식, 자아효능감의 기부 의사 제고 효과에 관한 연구
박장원
홍보학연구 11 1 107-140
[2007]
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가격할인 대 기부와 연계된 가격할인이 소비자의 구매의도에 미치는 차별적 효과에 관한 연구
한승희
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Yielding to temptation : Self‐control failure, impulsive purchasing, and consumer behavior
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Unable to resist temptation : How self-control depletion promotes unethical behavior
Gino, F.
Organizational Behavior and Human Decision Processes 115 2 191-203
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Trade-offs and depletion in choice
Wang, J.
Journal of Marketing Research 47 5 910-919
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Too tired to tell the truth : Self-control resource depletion and dishonesty
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Journal of Experimental Social Psychology 45 3 594-597
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Too fatigued to care : Ego depletion, guilt, and prosocial behavior
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Journal of Experimental Social Psychology 48 5 1183-1186
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The ethical dangers of deliberative decision making
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The entourage effect
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Journal of Consumer Research 40 5 871-884
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The Self-Importance of Moral Identity
Aquino, K.
Journal of Personality and Social Psychology 83 6 1423-
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The Self-Conscious Emotions: Theory and Research
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Sympathy and callousness : The impact of deliberative thought on donations to identifiable and statistical victims
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Journal of Consumer Research 33 4 537-547
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Journal of Economic Behavior & Organization 76 2 225-237
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Social cognitive theory of self-regulation
Bandura, A.
Organizational Behavior and Human Decision Processes 50 2 248-287
[1991]
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Self-signaling and the costs and benefits of temptation in consumer choice
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Journal of Marketing Research 49 1 15-25
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Self-signaling and diagnostic utility in everyday decision making
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The Psychology of Economic Decisions 1 105-126
[2003]
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Self-regulatory failure : A resource-depletion approach
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Self-regulation of cognitive inference and decision processes
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Self-regulation and self-presentation : regulatory resource depletion impairs impression management and effortful self-presentation depletes regulatory resources
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Journal of Personality and Social Psychology 88 4 632-
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Self-perception theory
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Advances in Experimental Social Psychology 6 1-62
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Self-Benefit versus Other-Benefit Marketing Appeals: Their Effectiveness in Generating Charitable Support
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Rational actors or rational fools : Implications of the affect heuristic for behavioral economics
Slovic, P.
The Journal of Socio-Economics 31 4 329-342
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Personal Involvement as a Determinant of Argument-Based Persuasion
Petty, R. E.
Journal of Personality and Social Psychology 41 5 847-
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Pay-what-you-want, identity, and self-signaling in markets
Gneezy, A.
Proceedings of the National Academy of Sciences 109 19 7236-7240
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Patterns of neural activity associated with honest and dishonest moral decisions
Greene, J. D.
Proceedings of the National Academy of Sciences 106 30 12506-12511
[2009]
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Music, pandas, and muggers : on the affective psychology of value
Hsee, C. K.
Journal of Experimental Psychology : General 133 1 23-
[2004]
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Moral identity and the expanding circle of moral regard toward out-groups
Reed II, A.
Journal of Personality and Social Psychology 84 6 1270-
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Moral identity and judgments of charitable behaviors
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Making choices in anticipation of similar future choices can increase self-control
Kirby, K. N.
Journal of Experimental Psychology : Applied 7 2 154-
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Licensing effect in consumer choice
Khan, U.
Journal of Marketing Research 43 2 259-266
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Intellectual performance and ego depletion : role of the self in logical reasoning and other information processing
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Identity, morals, and taboos : Beliefs as assets
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The Quarterly Journal of Economics 126 2 805-855
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I'm moral, but I won't help you : The distinct roles of empathy and justice in donations
Lee, S.
Journal of Consumer Research 41 3 678-696
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High self-control predicts good adjustment, less pathology, better grades, and interpersonal success
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Guilt appeals in cause-related marketing : The subversive roles of product type and donation magnitude
Chang, C. T.
International Journal of Advertising 30 4 587-616
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Guilt appeals in advertising : what are their effects?
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Guilt and guiltlessness : an integrative review
Xu, H.
Social and Personality Psychology Compass 5 7 440-457
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Guilt and giving : A process model of empathy and efficacy
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Good and guilt-free : The role of self-accountability in influencing preferences for products with ethical attributes
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Journal of Marketing 77 1 104-119
[2013]
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Giving against the Odds : When Tempting Alternatives Increase Willingness to Donate
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Journal of Marketing Research 52 1 27-38
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Framing charity advertising : Influences of message framing, image valence, and temporal framing on a charitable appeal
Chang, C. T.
Journal of Applied Social Psychology 39 12 2910-2935
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Establishing a causal chain : why experiments are often more effective than mediational analyses in examining psychological processes
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Ego depletion: Is the active self a limited resource?
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Effects of congruence of product, visual image, and consumer self-image on art infusion advertising
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Development and validation of brief measures of positive and negative affect - the PANAS scales
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Journal of Personality and Social Psychology 54 6 1063-
[1988]
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A Grotesque and Dark Beauty: How Moral Identity and Mechanisms of Moral Disengagement Influence Cognitive and Emotional Reactions to War
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[2007]
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기부메시지에 제시된 준거제품이 소비자의 기부의도에 미치는 차별적 영향: 예기된 죄책감의 매개역할을 중심으로'
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