연구동향 분석

고객참여와 관계몰입의 구조적 연구-병원서비스를 중심으로

안진우 천명환 김한주 2013년

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' 고객참여와 관계몰입의 구조적 연구-병원서비스를 중심으로' 의 참고문헌

  • 서비스고객의 개인가치와 서비스접점 특성이 고객참여행위에 미치는 영향
    윤만희 마케팅관리연구 10 1 139-163 [2005]
  • 서비스 산업에서의 고객참여 측정도구 개발: PARTICQUAL
    서문식 마케팅연구 23 4 105-135 [2008]
  • 고객참여행동과 프렌드십의 관계 및 이들의 관계마케팅 성과에의 영향
    안진우 경영과 정보연구 32 2 137-164 [2013]
  • 고객참여가 서비스접점에서 서비스제공자와의 상호작용과 감정적 요소에 미치는 영향 - 사회교환의 감정이론을 중심으로 -
    서문식 경영학연구 38 4 897-934 [2009]
  • 고객의 참여행동과 시민행동이 서비스 품질지각과 재구매의도에 미치는 영향
    한상린 경영학연구 33 2 6-6 [2004]
  • “관계마케팅 활동에서의 고객참여의 역할에 관한 연구:서 비스 산업을 중심으로”
    안진우 [2008]
  • Two Structural Equation Models : LISREL and PLS Applied to Consumer Exit-Voice Theory
    Fornell, Claes Journal of Marketing Research 19 4 440-452 [1982]
  • The measurement and antecedents of affective, continuance and normative commitment to the organization
    Allen, N. J. Journal of Occuational Psychology 63 1-18 [1990]
  • The Electronic Service Quality Model: The Moderating Effect of Customer Self-Efficacy
    Yi, Youjae Psychology and Marketing 25 7 587-601 [2008]
  • The Effects of Customer Satisfaction, Relationship Commitment Dimensions and Triggers on Customer Retention
    Gustafsson,Anders Journal of Marketing 69 210-218 [2005]
  • The Commitment-Trust Theory of Relationship Marketing
    Morgan, Robert M. Journal of Marketing 58 20-38 [1994]
  • Service Providers and Customers: Social Exchange Theory and Service Loyalty
    Sierra, Jeremy J. Journal of Services Marketing 19 6 392-400 [2005]
  • Service Encounters and Service Relationships: Implications for Research
    Czepiel, John A. Journal of Business Research 20 1 13-21 [1990]
  • Organizational Socialization of Service Customers
    Kelley, S. W. Journal of Business Research 25 3 197-214 [1992]
  • Note on the Concept of Commitment
    Becker, H. S. American Journal of Sociology 66 32-42 [1960]
  • Motivating the Client/Employees System as a Service Production Strategy
    Mills, P. K. Academy of Management Review 8 2 301-310 [1983]
  • Market Situation Interpretation and Response: The Role of Cognitive Style, Organizational Culture, and Information Use
    White, J. C. Journal of Marketing 67 63-79 [2003]
  • Managing Customers as Human Resources in Service Organizations
    Bowen, D. E. Human Resource Management 25 3 371-383 [1986]
  • Issues and Opinion on Structural Equation Modeling
    Chin, W. W. MIS Quarterly 22 1 7-16 [1998]
  • Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services Across Cultures
    Chan, K. W. Journal of Marketing 74 48-64 [2010]
  • Impact of Participative Service Relationships on Quality, Satisfaction and Retention : An Exploratory Study
    Ennew, Christine T. Journal of Business Research 46 121-132 [1999]
  • Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis
    Palmatier, Robert W. Journal of Marketing 70 136-153 [2006]
  • Employee-organization Linkages : The Psychology of Commitment, Absenteeism. and Turnover
    Mowday, R. T. - [1982]
  • Do Customers and Employees Enjoy Service Participation? Synergistic Effects of Self- and Other-Efficacy
    Yim, C. K. Journal of Marketing 76 121-140 [2012]
  • Differentiating Commitment from Expectancy as a Motivating Force
    Scholl, R. W. Academy of Management Review 6 589-599 [1981]
  • Determinants of Organizational Commitment
    Mottaz, C. J Human Relations 41 467-482 [1988]
  • Customer Voluntary Performance: Customers as Partners In Service Delivery
    Bettencourt, Lance W. Journal of Retailing 73 3 383-406 [1997]
  • Customer Participation in Service Specification and Delivery
    Cermak, Dianne S. P. Journal of Applied Business Research 10 2 90-100 [1994]
  • Customer Participation in Service Production and Delivery
    Kelley, S. W. Journal of Retailing 66 3 315-335 [1990]
  • Customer Contributions and Roles in Service Delivery
    Bitner, Mary Jo International journal of service industry management 8 3 193-205 [1997]
  • Commitment to organizations and occupations: Extension and test of a three-component conceptualization
    Meyer, J. P. Journal of Applied Psychology 78 531-551 [1993]
  • Commitment in organizations: A normative view
    Wiener, Y. Academy of Management Review 7 418-428 [1982]
  • Clients as 'Partial' Employees : Role Development in Client Participation
    Mills, P. K. Academy of Management Review 11 4 726-735 [1986]
  • An Affect Theory of Social Exchange
    Lawler, Edward J. American Journal of Sociology 107 2 321-352 [2001]
  • A Three-Component Model of Customer Commitment to Service Providers
    Bansal, Harvir S. Journal of Academy of Marketing Science 32 3 234-250 [2004]
  • A Three-Component Conceptualization of Organizational Commitment
    Meyer, J. P. Human Resource Management Review 1 1-89 [1991]