신뢰와 만족이 정서적 몰입과 충성도에 미치는 영향 :계산적 몰입의 조절효과
활용도 Analysis
논문 Analysis
연구자 Analysis
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신뢰와 만족이 정서적 몰입과 충성도에 미치는 영향 :계산적 몰입의 조절효과' 의 참고문헌
이동통신 서비스 고객의 충성도 제고를 위한 편익 및 결속 관리 전략
허원무
광고연구 22 70 229-255
[2006]
서비스 품질차원과 고객몰입의 역동성에 관한 연구
권영훈
서비스경영학회지 9 2 1-27
[2008]
서비스 편익이 충성도에 미치는 영향에 관한 연구: 결속유형의 조절효과
허원무
광고학연구 16 5 279-294
[2005]
기업간(B2B) 거래에서의 다차원몰입에 관한 연구: 신뢰와 의존성의 영향과 관계지속의도에 미치는 영향
윤만희
경영학연구 37 5 1233-1262
[2008]
Two Sides of Attitudinal Commitment: The Effect of Calculative and Loyalty Commitment on Enforcement Mechanisms in Distribution Channels
Trust and Commitment in Professional Service Marketing Relationships in Business-to-Business Markets
Theory, development and implementation of national customer satisfaction indices: the Swiss Index of Customer Satisfaction(SWICS)
Bruhn, M
Total Quality Management 11 7 1017-1028
[2000]
The effects of trust and interdependence on relationship commitment: A transatlantic study
Geyskens, Inge
International Journal of Research in Marketing 51 303-318
[1996]
The effect of relational constructs on customer referrals and number of services purchased from a multiservice provider: Does age of relationship matter?
Verhoef, P. C.
Journal of the Academy of Marketing Science 30 3 202-216
[2002]
The difference roles of satisfaction, trust, and commitment in customer relationships
The Structure of Commitment in Exchange
The Nature and Consequences of Marketing Channel Intermediary Commitment
The Evolution and Future of National Customer Satisfaction Index Models
The Commitment-Trust Theory of Relationship Marketing
Satisfaction: A Behavioral Perspective on the Consumer
Relationships Between Providers and Users of Market Research: The Dynamics of Trust Within and Between Organizations
Relationship Marketing Activities, Commitment, and Membership Behaviors in Professional Associations
Relational and economic antecedents of organizational commitment
Rational and adaptive performance expectations in a customer
Notes on the Concept of Commitment
Becker, HS.
American Journal of Sociology 66 32-42
[1960]
Marketing Service Relationships: The Role of Commitment
Wetzels, M.
Journal of Business & Industrial Marketing 13 4 406-423
[1998]
Instrumental andinterpersonal determinants of relationshipsatisfaction and commitment inindustrial markets
Implications of Loyalty Program Membership and Service Experiences for Customer Retention and Value
HRM Practices and Organizational Commitment: Test of a Mediated Model
Meyer, John P.
Canadian Journal of Administrative Sciences 17 4 319-331
[2000]
Generalizations about trust in marketing channel relationships using meta-analysis
Geyskens, I.
International Journal of Research in Marketing 15 3 223-248
[1998]
E-loyalty: Tour secrete weapon on the Web
Determining consumer satisfaction and commitment through self-service technology and personal service usage
Customer value, satisfaction, loyalty, and switching costs : An illustration from a business-to-business service context
Lam, S. Y.
Journal of the Academy of Marketing Science 32 3 293-311
[2004]
Consumer Switching Costs: A Typology, Antecedents, and Consequences
Commitment to Organizational Change: Extension of a Three-Component Model
Commitment in the workplace : Towarda general model
Commitment in Auditor-Client Relationships: Antecedents and Consequences
de Ruyter, Ko
Accounting, Organizations and Society 24 57-75
[1999]
Brand Extension Evaluations: Effects of Affective Commitment, Involvement, Price Consciousness and Preference for Bundling in the Extension Category
Antecedents of Commitment and Trust in Customer-Supplier Relationships in High Technology Markets
Antecedents and consequences of relationship intention: Implications for transaction and relationship marketing
Kumar, V.
Industrial Marketing Management 32 667-676
[2003]
Antecedents and consequences of commitment in marketing research services: The client's perspective
Analysing the Commitment–Service Quality Relationship: A Comparative Study of Retail Banking Call Centres and Branches
Malhotra, N.
Journal of Marketing Management 19 941-971
[2003]
An Empirical Study of the Three Dimensions of Commitment and Customer Loyalty Behavioral Intentions in a Services Context, ANZMAC Doctoral Colloquium
Affective, Continuance, and Normative Commitment to the Organization : A meta-Analysis of Antecedents, Correlates, and Consequences
A path analytic model of the relationships between involvement, psychological commitment, and loyalty
A Three-Component Model of Customer Commitment to Service Providers
A Three-Component Conceptualization of Organizational Commitment
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Human Resource Management Review 1 61-89
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A Catastrophe Model for Developing Service Satisfaction Strategies
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신뢰와 만족이 정서적 몰입과 충성도에 미치는 영향 :계산적 몰입의 조절효과'
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