온라인과 오프라인간 만족전이(Satisfaction Transfer)를 통한 은행 서비스품질 평가에 관한 연구: 대구은행을 대상으로

논문상세정보
    • 저자 현용호 홍경완
    • 제어번호 103793124
    • 학술지명 기업경영연구
    • 권호사항 Vol. 19 No. 4 [ 2012 ]
    • 발행처 한국기업경영학회
    • 발행처 URL http://www.kocoma.or.kr
    • 자료유형 학술저널
    • 수록면 119-138
    • 언어 Korean
    • 출판년도 2012
    • 등재정보 KCI등재
    • 판매처
    유사주제 논문( 0)

' 온라인과 오프라인간 만족전이(Satisfaction Transfer)를 통한 은행 서비스품질 평가에 관한 연구: 대구은행을 대상으로' 의 참고문헌

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