연구동향 분석

서비스 접점에서 종업원의 관계투자가 감사, 신세 그리고 구매행동에 미치는 영향

조상리 강명주 2015년

논문상세정보
인용/피인용
' 서비스 접점에서 종업원의 관계투자가 감사, 신세 그리고 구매행동에 미치는 영향' 의 주제별 논문영향력
논문영향력 선정 방법
논문영향력 요약
주제
  • gratitude
  • indebtedness
  • purchase behaviors
  • relational efforts
  • 감사
  • 관계투자
  • 구매행동
  • 신세
동일주제 총논문수 논문피인용 총횟수 주제별 논문영향력의 평균
510 1

0.0%

' 서비스 접점에서 종업원의 관계투자가 감사, 신세 그리고 구매행동에 미치는 영향' 의 참고문헌

  • 판매원의 성격과 감사성향이 심리적 안녕감과친소비자행동에 미치는 영향
    조상리 경영과 정보연구 33 (4) : 119 ~ 135 [2014]
  • 서비스인카운트 상황에서 소비자의 감동이 충성도에 미치는 영향
    고재중 경영과 정보연구 31 (2) : 231 ~ 251 [2012]
  • 서비스 제공자 공감능력의 영향요인과 결과요인에 관한 연구
    김유경 경영과 정보연구 34 (1) : 121 ~ 142 [2015]
  • Three Rs of Interpersonal Consumer Guilt: Relationship, Reciprocity, Reparation
    Dahl, Darren W. Journal of Consumer Psychology 15 (4) : 307 ~ 315 [2005]
  • The role of gratitude in sponsorship: the case of participant sports
    Kim, Yu Kyoum Kim, Yu Kyoun International Journal of Sports Marketing and Sponsorship : 53 ~ 75 [2010]
  • The grateful disposition : A conceptual and empirical topography
    McCullough, M. E. Journal of Personality and Social Psychology 82 (1) : 112 ~ 127 [2002]
  • The Role of Customer Gratitude in Relationship Marketing
    Palmatier, Robert W. Journal of Marketing 73 : 1 ~ 18 [2009]
  • The Psychology of Gratitude
    Emmons, Robert A. Oxford University Press [2004]
  • The Importance of Consumer Market Interactions as a Form of Social Support for Elderly Consumers
    Kang, Y. Journal of Public Policy & Marketing 15 : 108 ~ 117 [1996]
  • The Effects of Helper Intention on Gratitude and Indebtedness
    Tsang, Jo-Ann Motivation and Emotion 30 : 199 ~ 205 [2006]
  • Structural equation modeling in practice, A review and recommended two-step approach
    Anderson, J. C. Psychological Bulletin (Fall) : 411 ~ 423 [1988]
  • Social Exchange:Advances in Theory and Research
    Greenberg, Martin S. Plenum [1980]
  • Reflections on Relationship Marketing in Consumer Markets
    Bagozzi, Richard P. Journal of the Academy of Marketing Science 23 (Fall) : 272 ~ 277 [1995]
  • Power and exchange in social life
    Blau, P. John Wiley & Sons [1964]
  • Passion and reason: Making Sense of our Emotions
    Lazarus R. S. Oxford University Press [1994]
  • Organizational behavior: Affect in the workplace
    Brief, A. P. Annual Review of Psychology 53 : 279 ~ 307 [2002]
  • On the Evaluation of Structural Equation Models
    Bagozzi, Richard P. Journal of the Academy of Marketing Science 16 (Spring) : 74 ~ 94 [1988]
  • Newdirections in helping
    Fisher, J. D. Academic Press [1983]
  • Levels of Analysis and The Organisation of Affect
    Rosenberg, E. L. Review of General Psychology 2 : 247 ~ 270 [1998]
  • Investments in Consumer Relationships : A Cross-Country and Cross-Industry Exploration
    De Wulf, Kristof Journal of Marketing 65 : 33 ~ 50 [2001]
  • Gratitude in intermediate affective terrain : Links of grateful moods to individual differences and daily emotional experience
    McCullough, M. E. Journal of Personality and Social Psychology 86 (2) : 295 ~ 309 [2004]
  • Gratitude and Prosocial Behaviorhelping when it costs you
    Bartlett, Monica Y Psychological Science 17 (4) : 319 ~ 325 [2006]
  • Giving Firms an"E"for Effort : Consumer Responses to High-Effort Firms
    Morales, Andrea C. Journal of Consumer Research 31 (1) : 806 ~ 812 [2005]
  • Factors Influencing the Effectiveness of Relationship Marketing : A Meta-Analysis
    Palmatier, Robert W. Journal of Marketing 70 : 136 ~ 153 [2006]
  • Customer Benefits and Company Consequences of Customer-Salesperson Relationships in Retailing
    Reynolds, Kristy E Journal of Retailing 75 (1) : 11 ~ 32 [1999]
  • Consumer's Emotional Response to Service Encounters
    Price L. International Journal of Service Industry Management 10 (3) : 121 ~ 132 [1995]
  • Buyer–Seller Relationships: Similarity, Relationship Management, and Quality
    Smith, J. Brock Psychology &Marketing 15 (1) : 3 ~ 21 [1998]
  • An Application of Equity Theory to Buyer-Seller Exchange Situations
    Huppertz, J. W. Journal of Marketing Research 15 : 250 ~ 260 [1978]
  • Affective and Cognitive Factors in Preferences
    Zajonc, Robert B. Journal of Consumer Research 9 : 123 ~ 131 [1982]
  • A Comparative Longitudinal Analysis of Theoretical Perspectives of Interorganizational Relationship Performance
    Palmatier, Robert W. Journal of Marketing 71 : 172 ~ 194 [2007]