연구동향 분석

개인적 노스탤지어 광고에 대한 소비자의 반응과 브랜드평가

최낙환(Nak Hwan Choi) 2014년

논문상세정보
인용/피인용
' 개인적 노스탤지어 광고에 대한 소비자의 반응과 브랜드평가' 의 주제별 논문영향력
논문영향력 선정 방법
논문영향력 요약
주제
  • 경영관리
  • brandevaluation
  • personalnostalgicadvertisement
  • preventionemotion
  • promotionemotion
  • 개인적노스탤지어광고
  • 브랜드평가
  • 예방감정
  • 촉진감정
동일주제 총논문수 논문피인용 총횟수 주제별 논문영향력의 평균
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' 개인적 노스탤지어 광고에 대한 소비자의 반응과 브랜드평가' 의 참고문헌

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