연구동향 분석

혁신제품 구매 동형화 요인과 영향에 대한 탐색

김동태 ( Dong Tae Kim ) 2015년

논문상세정보
인용/피인용
' 혁신제품 구매 동형화 요인과 영향에 대한 탐색' 의 주제별 논문영향력
논문영향력 선정 방법
논문영향력 요약
주제
  • conformity
  • innovation diffusion
  • mimetic purchase
  • post purchase attitude
  • purchasing isomorphism
  • social influence
  • 구매 동형화
  • 구매 후 태도
  • 동조성
  • 모방행위
  • 사회적 영향력
  • 혁신확산
동일주제 총논문수 논문피인용 총횟수 주제별 논문영향력의 평균
184 0

0.0%

' 혁신제품 구매 동형화 요인과 영향에 대한 탐색' 의 참고문헌

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