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온라인 유통 채널에서 컨텐츠의 성과는 사회적 거리에 의해 항상 증가하는가?
손정민(Jungmin Son)
강성호(Seong Ho Kang)
2015년
활용도 Analysis
논문 Analysis
연구자 Analysis
활용도 Analysis
논문 Analysis
연구자 Analysis
활용도
공유도
영향력
논문상세정보
저자
손정민(Jungmin Son)
강성호(Seong Ho Kang)
주제어
IndividualismandCollectivismCulture
online contents
social distance
User Engagement
참고문헌( 26)
유사주제 논문( 9,725)
경영관리 9,595건
social distance 116건
user engagement 8건
online contents 6건
인용/피인용
온라인 유통 채널에서 컨텐츠의 성과는 사회적 거리에 ...
' 온라인 유통 채널에서 컨텐츠의 성과는 사회적 거리에 의해 항상 증가하는가?' 의 주제별 논문영향력
논문영향력 요약
주제
경영관리
individualismandcollectivismculture
online contents
social distance
user engagement
동일주제 총논문수
논문피인용 총횟수
주제별 논문영향력의 평균
9,369
0
0.0%
자세히
주제별 논문영향력
논문영향력
주제
주제별 논문수
주제별 피인용횟수
주제별 논문영향력
주제분류(KDC/DDC)
경영관리
9,596
0
0.0%
주제어
individualismandcollectivismc ...
1
0
0.0%
online contents
7
0
0.0%
social distance
117
0
0.0%
user engagement
9
0
0.0%
계
9,730
0
0.0%
* 다른 주제어 보유 논문에서 피인용된 횟수
0
닫기
' 온라인 유통 채널에서 컨텐츠의 성과는 사회적 거리에 의해 항상 증가하는가?'
의 참고문헌
U.S. Launch of Media Metrix® Multi-Platform to Deliver Unified View of Desktop, Smartphone and Tablet Audiences
ComScore
The role of regulatory focus in preference construction
Wang, J.
Journal of Marketing Research 43 (1) : 28 ~ 38
[2006]
The effects of self‐Construal and commitment on persuasion
Agrawal, N.
Journal of Consumer Research 31 (4) : 841 ~ 849
[2005]
The Ties That Bind: Measuring the Strength of Consumers’ Emotional Attachments to Brands
Thomson, M
Journal of Consumer Psychology 15 (1) : 77 ~ 91
[2005]
The Role of Hubs in the Adoption Process
Goldenberg, J.
Journal of Marketing 73 (2) : 1 ~ 13
[2009]
The New WTP : Willingness to Participate
Parent, M.
Business Horizon 54 : 219 ~ 229
[2011]
The Effects of SNS Characteristics on Purchase Intention
정명희
The East Asian Journal of Business Management 4 (3) : 19 ~ 25
[2014]
Social and cognitive influences in group brainstorming : Predicting production gains and losses
Paulus, P. B.
European Review of Social Psychology 12 (1) : 299 ~ 325
[2002]
Psychologists look at television : Cognitive, developmental, personality, and social policy implications
Singer, J. L.
American Psychologist 38 (7) : 826 ~
[1983]
Peer influences on aspirations : A reinterpretation
Duncan, O. D.
American Journal of Sociology 74 : 119 ~ 137
[1968]
Opinion Leadership and Social Contagion in New Product Diffusion
Iyengar R
Valente T.W
Van den Bulte C
Marketing Science 30 (2) : 195 ~ 212
[2011]
Online Shopping Motivations, Information Search, and Shopping Intentions in an Emerging Economy
Devinder Pal Singh
The East Asian Journal of Business Management 4 (3) : 5 ~ 12
[2014]
Motivation, Leadershi p, and Organization: do American theories apply abroad?
Hofstede, G.
Organizational Dynamics 9 (1) : 42 ~ 63
[1980]
Is the culture–emotion fit always important?: Self-regulatory emotions in ethnic food consumption
Bu, K.
Journal of Business Research 66 (8) : 983 ~ 988
[2013]
Interaction terms in logit and probit models
Ai, C.
Economics Letters 80 (1) : 123 ~ 129
[2003]
Firm-created word-of-mouth communication : Evidence from a field test
Godes, D.
Marketing Science 28 (4) : 721 ~ 739
[2009]
Electronic word-of-mouth via consumer-opinion platforms : What motivates consumers to articulate themselves on the internet?
Hennig-Thurau, T.
Journal of Interactive Marketing 18 (1) : 38 ~ 52
[2004]
Effects of word-of-mouth and product attribute information on persuasion: An Accessibility-Diagnosticity Perspective
Herr, P. M.
Journal of Consumer Research 17 : 454 ~ 462
[1991]
Effects of the Flow of an Internet Shopping Mall upon Revisit Intention and Purchase Intention
이광근
The East Asian Journal of Business Management 4 (4) : 27 ~ 38
[2014]
Effects of Temporal and Social Distance on Consumer Evaluations
Kim
Kim, K.
X.Li
Journal of Consumer Research 35 (4) : 706 ~ 713
[2008]
Econometric Analysis
Greene, W.
Prentice Hall
[1993]
Designing ranking systems for hotels on travel search engines by mining user-generated and crowd sourced content
Ghose, A.
Marketing Science 31 (3) : 493 ~ 520
[2012]
Converging measurement of horizontal and vertical individualism and collectivism
Triandis, H. C.
Journal of Personality and Social Psychology 74 (1) : 118 ~
[1998]
Are consumers too trusting? The effects of relationships with expert advisers
Schwartz, J.
Journal of Marketing Research 48 (SPL) : 163 ~ 174
[2011]
Apple’s App Store Hits 50 Billion Downloads, 900K Apps, $10 Billion Paid To Developers; iTunes Now With 575M Accounts
Tech Crunch
Antecedents of Acceptance of Social Networking Sites in Retail Franchise and Restaurant Businesses
Lee, J.W.
Journal of Asian Finance, Economics and Business 2 (1) : 29 ~ 36
[2015]
' 온라인 유통 채널에서 컨텐츠의 성과는 사회적 거리에 의해 항상 증가하는가?'
의 유사주제(
) 논문