연구동향 분석

희소성 메시지의 유형과 수준이 구매의도에 미치는 영향

유동호(Dongho You) 이지은 ( Ji Eun Lee ) 2014년

논문상세정보
인용/피인용
' 희소성 메시지의 유형과 수준이 구매의도에 미치는 영향' 의 주제별 논문영향력
논문영향력 선정 방법
논문영향력 요약
주제
  • 경영관리
  • limited-quantitymessages
  • limited-timemessages
  • scarcitylevel
  • scarcitymessages
  • temporal distance
  • 수량제한메시지
  • 시간적 거리
  • 시간제한메시지
  • 희소성 메시지
  • 희소성수준
동일주제 총논문수 논문피인용 총횟수 주제별 논문영향력의 평균
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' 희소성 메시지의 유형과 수준이 구매의도에 미치는 영향' 의 참고문헌

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