온라인 쇼핑상황에서 웹페이지 상품구성이 소비자선택에 미치는 영향: 맥락효과를 중심으로

' 온라인 쇼핑상황에서 웹페이지 상품구성이 소비자선택에 미치는 영향: 맥락효과를 중심으로' 의 주제별 논문영향력
논문영향력 선정 방법
논문영향력 요약
주제
  • 경영관리
  • attraction effect
  • choiceset
  • compromiseeffect
  • contexteffect
  • localchoice
  • ordereffect
  • productcomposition
  • recommendation system
  • webmerchandising
  • webpage
  • 국지적선택
  • 맥락효과
  • 상품구성
  • 선택집합
  • 순서효과
  • 웹 페이지
  • 웹머천다이징
  • 유인효과
  • 추천 시스템
  • 타협효과
동일주제 총논문수 논문피인용 총횟수 주제별 논문영향력의 평균
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' 온라인 쇼핑상황에서 웹페이지 상품구성이 소비자선택에 미치는 영향: 맥락효과를 중심으로' 의 참고문헌

  • 외부제약이 유인효과와 타협효과에 미치는 차별적 영향
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  • 외부적으로 부과된 제약들이 유인효과와 단독 옵션효과에 미치는 차별적 영향
    박세훈 소비자학연구 16 (1) : 97 ~ 118 [2005]
  • 시간적 거리가 소비자의 타협대안 선택에 미치는 영향:제품 속성의 특성과 마음가짐(mind-set)을 중심으로
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