'
주얼리 브랜드의 경험적 단서들이 브랜드화된 경험에 미치는 영향에 관한 연구' 의 주제별 논문영향력
| 주제 |
|
|
|---|---|---|
| 동일주제 총논문수 | 논문피인용 총횟수 | 주제별 논문영향력의 평균 |
| 27 | 2 |
0.0% |
주제별 논문영향력
' 주얼리 브랜드의 경험적 단서들이 브랜드화된 경험에 미치는 영향에 관한 연구' 의 참고문헌
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박사
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박사
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연구조사방법론연구조사 방법론 [2005]
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박사
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고객 그리고 경험카본 루이스 P [2006]
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Winning by Underst&ing the Full Customer ExperienceRickard [2006]
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What’s In & What’s Out: Questionsover the Boundaries of the Attitude ConstructDeborah J.MacInnis. Park [2006]
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What's the Difference between Customer ExperienceManagement & Experiential Marketing?Duncan [2006]
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Using Background Music to Affect the behavior ofSupermarket Shoppers
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Theanalysisofcovariancestructures:Goodness-of-fitindices
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The Sweet Smell of Helping: Effects of Pleasant AmbientFragrance on Prosocial Behavior in Shopping MallsBaron [1997]
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The Loyalty Effect: The Hidden Force Behind GrowthProfits, & Lasting Value
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The Influence of Unity & Prototypicalityon Aesthetic Responses to New Product DesignsHutchinson Veryzer [1998]
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The Influence of Background Music on theBehavior of Restaurant Patrons
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The Elaboration Likelihood Modelof Persuasion
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The Effect of Stating Expectations onConsumer Satisfaction & Shopping ExperienceItamar Simonson Ofir [2007]
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The Customer Side of the Human Sigma EquationGallup Consulting [2008]
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The Br& Ambassador Benchmark SurveyMCA [1999]
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Testing for Multigroup Invariance Using AMOS Graphics: ARoad Less TraveledByrne [2004]
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StructuralEquation Modeling with AMOS
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Structural quations with latent variables
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Structural equation modeling중앙일보 [1995]
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Self-Attribution of Emotion: The Effects of Expressive Behavior onthe Quality of Emotional ExperienceLaird [1974]
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Seeing the voice of the customer metaphor-based advertising researchCoulter Zaltman Zaltman, G. Seeing the Voice of the Customer:Metaphor-Based Advertising Research [1995]
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Satisfaction:a BehavioralPerspective on theConsumer
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Salesperson Mood at Work: Implications for HelpingCustomersGeorge [1998]
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Possessions & the Extended SelfBelk [1988]
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Positive Affect Cognitive Processes, & Social Behavior
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People resourcingTaylor, Stephen [2002]
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On the Evaluation of Structural Equation ModelsBagozzi [1988]
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Mood: A Review of Its Antecedents & ConsequencesPoon [2001]
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Mood States & Consumer Behavior: A Critical ReviewGardner [1985]
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Metaphorically SpeakingZaltman [1996]
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Memory Factors in Advertising: The Effects of AdvertisingRetrieval Cues on Br& EvaluationsKeller [1987]
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Measuring the Involvement ConstructZzichowsky [1985]
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Measure of Engagement Volume I IPlummer [2007]
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Making the Branded Experience HappenCrosby [2009]
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Liking Versus Loving: A Comparative Evaluation ofTheoriesSternberg [1987]
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LISREL 8: User’s reference guideJoreskog, K. G [2001]
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Integrated Customer Experience Management ModelAbbott [2007]
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ImprovingservicequalityinAmerica:lessonslearned
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How to Lead the Customer ExperienceHaeckel Leonard Berry Lewis P.Carbone [2003]
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How to Approach Customer Experience ManagementGartner Research [2004]
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How the Use of Color inAdvertising Affects Attitudes: The Influence of Processing Motivation & CognitiveDem&sLaura A.Peracchio Meyers-Levy [1995]
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How do We Predict Attention & Engagement?Heath [2007]
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How Customers Think: Essential Insights into the Minds of theMarketZaltman [2003]
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Glucocorticoids depression, and mood disorders:structural remodeling in the brain
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Experiential Marketing: How to Get Customers to SenseFeel, Think, Act, Relate to Your Company & Br&s
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Examining Service Experiences &Post-Consumption EvaluationsAron O’Cass. Grace [2004]
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Evaluation of the Indirect Influence of Courteous Service onCustomer Discretionary BehaviorFord [1995]
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Environmental Color ConsumerFeelings, & Purchase Likelihood
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Entertaining Shopping Experiences: An ExploratoryInvestigationJones [1999]
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Emotion Cognition & Decision MakingSchwarz [2000]
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Effects of Color as an Executional Cue in Advertising: They are in the ShadeGorn [1997]
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Editorial: Customer ExperienceRyder [2007]
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Dimensions & Types of SupervisoryControl: Effects on Salesperson Performance & SatisfactionGoutam N.C. Tasadduq A.S. [1996]
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Dimension of Br& PersonalityAaker [1997]
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Customer switching behavior in service industries:Anexploratory study
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Customer experience creation: Determinants dynamics and management strategies
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Customer Satisfaction Is the Wrong MeasureSmith [2005]
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Customer Experience Management: Accelerating BusinessPerformanceThompson [2006]
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Customer Experience Management: A Critical Review of anEmerging IdeaPalmer [2010]
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Customer Experience Management in RetailingKamaladevi B. [2010]
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Customer Experience Management Professional Certificate TrainingProgramLee [2007]
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Customer Experience ManagementSchmitt [2003]
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Customer Delight:FoundationsOliver Sajeev Varki T.Rust [1997]
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Customer Delight in a Retail Context: Investigating Delightful & Terrible ShoppingExperiencesArnold [2005]
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Consumers & Their Brands: Developing RelationshipTheory in Consumer ResearchFournier [1998]
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Concise Oxford English DictionaryOUP [2006]
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Conceptualizing, Measuring, & Managing Customer-BasedBr& Equity
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Collins English DictionaryCollins [2007]
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Boundary Role Ambiguity in Marketing-OrientedPositions: A Multidimensional Multifaceted OperationalisationRhoads.G.K. Singh.J. [1991]
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Belief Attitude, Intention, & Behavior: AnIntroduction to Theory & Research
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Affect Cognition & Awareness: AffectivePriming with Optimal & Suboptimal Stimulus ExposuresMurphy Zajonc R.B. [1993]
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A Dynamic ProcessModel of Service Quality : From Expectations to Behavioral IntentionsR.Staelin Zeithaml A. [1993]
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6 Best Practices for Delivering a Great Customer ExperienceBritten [2010]