이동통신서비스품질이 전환장벽, 고객만족과 고객충성도에 미치는 영향 = Effects of Service Quality to Switching Barrier, Customer Satisfaction and Loyalty in the Korean Telecommunication Market
'
이동통신서비스품질이 전환장벽, 고객만족과 고객충성도에 미치는 영향 = Effects of Service Quality to Switching Barrier, Customer Satisfaction and Loyalty in the Korean Telecommunication Market' 의 주제별 논문영향력
논문영향력 요약
주제
고객만족
일반 경영
고객유대
고객충성
대안매력
서비스품질
전환장벽
동일주제 총논문수
논문피인용 총횟수
주제별 논문영향력의 평균
881
0
0.0%
주제별 논문영향력
논문영향력
주제
주제별 논문수
주제별 피인용횟수
주제별 논문영향력
주제분류(KDC/DDC)
고객만족
97
0
0.0%
일반 경영
606
0
0.0%
주제어
고객유대
1
0
0.0%
고객충성
14
0
0.0%
대안매력
5
0
0.0%
서비스품질
88
0
0.0%
전환장벽
71
0
0.0%
계
882
0
0.0%
* 다른 주제어 보유 논문에서 피인용된 횟수
0
'
이동통신서비스품질이 전환장벽, 고객만족과 고객충성도에 미치는 영향 = Effects of Service Quality to Switching Barrier, Customer Satisfaction and Loyalty in the Korean Telecommunication Market' 의 참고문헌
The Asymmetric Impact of Negative and Positive Attribute-Level Performance on Overall Satisfaction and Repurchase Intentions
Patrick
Ross
Vikas
William TThe asymmetric impact of negative and positive attribute-level performance on overall satisfaction and repurchase intentions[1998]
The American Customer Satisfaction Index: Nature, Purposeand Findings
G.The american customer satisfaction index: nature[1996]
Switching Behavior in Automobile Markets: A Consideration-Sets Model
Customer loyalty and complex service: the impact of corporate image on quality, customer satisfaction and loyalty for customer with varying degree of service experience
AndressenCustomer loyalty and complex service: the impact of corporate image on quality[1998]
Customer benefits and company consequences of customer-salesperson relationships in retailing
Beatty
ReynoldsCustomer benefits and company consequences of customer-salesperson relationships in retailing[1999]
Customer Retention,Loyalty, and Satisfaction in the German Mobile CellularTelecommunications Market
A longitudinal test of the investment model: the impact on job satisfaction, job commitment, and turnover of validations in rewards, cost, alternatives, and investment
D.Farrell
RusbultA longitudinal test of the investment model: the impact on job satisfaction[1983]
이유재A critical review of consumer satisfaction[1990]
A Cost/Benefit Approach to Understanding Service Loyalty
Lockshin
MacintoshA cost/benefit approach to understanding service loyalty[1997]
A ConceptualModelofServiceQualityandServiceSatisfaction:Compatible Goals,DifferentConcepts
OliverA Conceptual Model of Service Quality and Service Satisfaction: Compatible Goals[1993]
A Classification of Switching Costs with Implications for Relationship Marketing. In: Childers TL, Bagozzi RP, Peter JP, editors. AMA Winter Educators’ Conference: Marketing Theory and Practice
GuiltinanA Classification of Switching Costs with Implications for Relationship Marketing. In: Childers TL[1989]
A Catastrophe Model for Developing Service SatisfactionStrategies
Ian C.MacMillan
OliverA catastrophe model for developing service satisfaction strategies[1992]
6월30일자
[2009]
'
이동통신서비스품질이 전환장벽, 고객만족과 고객충성도에 미치는 영향 = Effects of Service Quality to Switching Barrier, Customer Satisfaction and Loyalty in the Korean Telecommunication Market'
의 유사주제(
) 논문